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704 Publications


2015 | Journal Article | LibreCat-ID: 5701
Wünderlich N, Heinonen K, Ostrom AL, et al. Futurizing” Smart Service: Implications for Service Researchers and Managers. Journal of Services Marketing. 2015;29(6/7):442-447.
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2015 | Journal Article | LibreCat-ID: 5703
Gustafsson A, Aksoy L, Brady MK, et al. Conducting Service Research that Matters. Journal of Services Marketing. 2015;29(6/7):425-429.
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2015 | Journal Article | LibreCat-ID: 5704
Scherer A, Wünderlich N, Von Wangenheim F. The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention. MIS Quarterly. 2015;39(1):177-200.
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2015 | Journal Article | LibreCat-ID: 5705
Breugelmans E, Bijmolt THA, Zhang J, et al. Advancing Research on Loyalty Programs: A Future Research Agenda. Marketing Letters. 2015;26(2):127-139.
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2015 | Journal Article | LibreCat-ID: 4847
Eggert A, Steinhoff L, Garnefeld I. Managing the bright and dark sides of status endowment in hierarchical loyalty programs. Journal of Service Research. 2015;18(2):210--228.
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2015 | Journal Article | LibreCat-ID: 4848
Terho H, Eggert A, Haas A, Ulaga W. How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling. Industrial Marketing Management. 2015:12--21.
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2015 | Journal Article | LibreCat-ID: 4849
Eggert A, Thiesbrummel C, Deutscher C. Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies? Industrial Marketing Management. 2015:173--183.
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2015 | Journal Article | LibreCat-ID: 4871
Djawadi BM, Fahr R. “...and they are really lying: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment.” Journal of Economic Psychology. 2015;48:48-59.
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2015 | Book Chapter | LibreCat-ID: 4943
Eggert A, Haas A, Ulaga W, Terho H. Wertbasiertes Verkaufen auf Industriegütermärkten. In: Handbuch Business-to-Business-Marketing. Wiesbaden: Springer Fachmedien Wiesbaden; 2015:483-495. doi:10.1007/978-3-8349-4681-2_23
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2015 | Journal Article | LibreCat-ID: 4968
Grund C, Harbring C, Thommes K. Public good provision in blended groups of partners and strangers. Economics Letters. 2015:41--44.
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2015 | Journal Article | LibreCat-ID: 4969
Thommes K, Vyrastekova J, Akkerman A. Behavioral spillovers from freeriding in multilevel interactions. Journal of Behavioral and Experimental Economics. 2015:78--87.
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2015 | Book Chapter | LibreCat-ID: 5106
Fahr R, Foit D. Kleine Unternehmen - kleine Verantwortung? Theorie und Praxis unternehmerischer Verantwortung im Mittelstand. In: Becker W, Ulrich P, eds. BWL Im Mittelstand - Grundlagen-Besonderheiten-Entwicklungen". 1st ed. Stuttgart: W. Kohlhammer-Verlag; 2015:Chapter 4.6.1.
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2015 | Journal Article | LibreCat-ID: 5153
Thommes K, Oertel S. History as a Source of Competitive Advantages. Scandinavian Management Journal. 2015;31:549-560.
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2015 | Journal Article | LibreCat-ID: 5445
Wehner MC, Schwens C, Kabst R. Individual-Level Experience and Organizational-Level Absorptive Capacity: The Special Case of International New Ventures. Journal of Business Economics. 2015.
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2015 | Journal Article | LibreCat-ID: 5449
Hütt P, Baum M, Schwens C, Kabst R. Foreign Direct Investment Location Choice of Small- and Medium-Sized Enterprises: The Risk of Value Erosion of Firm-Specific Resources. International Business Review. 2015.
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2015 | Journal Article | LibreCat-ID: 5451
Wolf S, Weißenberger BE, Wehner MC, Kabst R. Controllers as Business Partners in Managerial Decision-Making: Attitude, Subjective Norm, and Internal Improvements. Journal of Accounting & Organizational Change. 2015.
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2015 | Journal Article | LibreCat-ID: 5452
Isidor R, Schwens C, Kabst R. Interim Management Utilization, Firm Flexibility and its Impact on Firm Performance. International Journal of Human Resources Development and Management . 2015.
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2015 | Journal Article | LibreCat-ID: 5454
Baum M, Schäfer M, Kabst R. Modeling the Impact of Advertisement-Image Congruity on Applicant Attraction. Human Resource Management . 2015.
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2015 | Journal Article | LibreCat-ID: 5455
Baum M, Kabst R. The effectiveness of recruitment advertisement and recruitment websites: Indirect and interactive effects on applicant attraction. Human Resource Management (HRM). 2015.
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2015 | Journal Article | LibreCat-ID: 5456
Wehner MC, Giardini A, Kabst R. Recruitment Process Outsourcing and Applicant Reactions: When Does Image Make a Difference? . Human Resource Management . 2015.
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