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704 Publications


2015 | Journal Article | LibreCat-ID: 5457
Li, C, and P Parboteeah. “The Effect of Culture on the Responsiveness of Firms to Mimetic Forces: Imitative Foreign Joint Venture Entries into China, 1985–2003.” Journal of World Business 50, no. 3 (2015): 465–76.
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2015 | Journal Article | LibreCat-ID: 5458
Schneid, M, R Isidor, C Li, and Rüdiger Kabst. “The Influence of Cultural Context on the Relationship between Gender Diversity and Team Performance: A Meta-Analysis.” International Journal of Human Resource Management. 26, no. 6 (2015): 733–56.
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2015 | Conference Paper | LibreCat-ID: 46686
Feider, L., I. Garnefeld, and Eva Böhm. “Threatening Customers Not to Return – An Effective Strategy for Online Retailers?” In 44th EMAC Annual Conference, Leuven, 2015.
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2015 | Conference Paper | LibreCat-ID: 46688
Eggert, A., Eva Böhm, and C. Cramer. “Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms.” In 2015 AMA Winter Academic Conference, San Antonio, TX, 2015.
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2015 | Conference Paper | LibreCat-ID: 46687
Böhm, Eva, A. Eggert, H. Terho, W. Ulaga, and A. Haas. “Recognizing Value Creation Opportunities in Business Markets.” In 2015 AMA Winter Academic Conference, San Antonio, TX, 2015.
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2015 | Conference Paper | LibreCat-ID: 46685
Eggert, A., Eva Böhm, and C. Cramer. “Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms.” In 44th EMAC Annual Conference, Leuven, 2015.
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2015 | Journal Article | LibreCat-ID: 4959
Iseke, Anja, Birgit Kocks, Martin Schneider, and Conrad Schulze-Bentrop. “Cross-Cutting Organizational and Demographic Divides and the Performance of Research and Development Teams: Two Wrongs Can Make a Right.” R\&D Management, no. 1 (2015): 23--40.
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2015 | Journal Article | LibreCat-ID: 45733
Eggert, A., Lena Steinhoff, and I. Garnefeld. “Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs.” Journal of Service Research 18, no. 2 (2015): 210–28. https://doi.org/10.1177/1094670514566797.
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2015 | Conference Paper | LibreCat-ID: 45748
Eggert, A., Lena Steinhoff, and C. Witte. “You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” In 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2015.
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2014 | Report | LibreCat-ID: 350
Kaimann, Daniel, and Joe Cox. The Interaction of Signals: A Fuzzy Set Analysis of the Video Game Industry. Universität Paderborn, 2014.
LibreCat | Files available
 

2014 | Dissertation | LibreCat-ID: 352
Scheel, Friedrich. The Economics of Individual Behavior in Competitive Environments: Empirical Evidence from Real-Life Tournaments. Universität Paderborn, 2014.
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2014 | Conference Abstract | LibreCat-ID: 3538
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “Customer Collectives in Healthcare: The Transformative Potential of Service to Overcome Consumer Vulnerability.” In Proceedings of the 39th Annual Macromarketing Conference, 2014.
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2014 | Conference Abstract | LibreCat-ID: 3541
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “ Interdependent Relationships Between and among Service Providers and Customer Collectives.” In Proceedings of the AMA SERVSIG International Service Research Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7725
Eggert, A, E Böhm, and C Cramer. “Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms.” In 2015 AMA Winter Marketing Educators’ Conference Proceedings, 2014.
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2014 | Conference Paper | LibreCat-ID: 7727
Kanuri, V, E Münkhoff, and L. K Scheer. “Service Transition versus Service Infusion: Different Pathways to Success for Service-Oriented Manufacturers?” In ISBM 2014 Academic Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7728
Eggert, A, A Haas, H Terho, W Ulaga, and E Münkhoff. “Selling Value in Business Markets: Why a Powerful Idea Often Fails.” In ISBM 2014 Academic Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7729
Ritter, T, A Eggert, E Münkhoff, and W Ulaga. “The Corporate Marketing Department - Between Value and Vanish.” In ISBM 2014 Academic Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7730
Eggert, A, E Münkhoff, and C Thiesbrummel. “Service Transition: A Viable Option for Manufacturing Companies with Declining Financial Performance?” In Proceedings of the 43rd European Marketing Academy (EMAC) Conference, 2014.
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2014 | Conference Paper | LibreCat-ID: 7731
Terho, H, A Eggert, W Ulaga, and A Haas. “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities.” In 2014 AMA Winter Marketing Educators’ Proceedings, 2014.
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2014 | Journal Article | LibreCat-ID: 5714
Schumann, Jan H, Nancy Wünderlich, and Heiner Evanschitzky. “Spillover Effects of Service Failures in Coalition Loyalty Programs: The Buffering Effect of Special Treatment Benefits.” Journal of Retailing 90, no. 1 (2014): 111–18.
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