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706 Publications
2016 | Journal Article | LibreCat-ID: 45732
Steinhoff L, Palmatier RW. Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects. Journal of the Academy of Marketing Science. 2016;44(1):88-107. doi:10.1007/s11747-014-0405-6
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| DOI
2016 | Conference Paper | LibreCat-ID: 45747
Witte C, Steinhoff L, Eggert A. The Power of Gift Purchases in Strengthening Customer-Company Relationships. In: Proceedings of the 45th European Marketing Academy (EMAC) Conference, Oslo. ; 2016.
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2016 | Working Paper | LibreCat-ID: 45754
Steinhoff L, Fang E, Palmatier RW, Wang K. Dynamic Effects of Loyalty Rewards for Contractual Customers, Marketing Science Institute (MSI) Working Paper Series.; 2016:16-121.
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| Files available
2015 | Mastersthesis | LibreCat-ID: 3309
Fanasch P. Erfolg durch Persönlichkeit? Der Einfluss der Markenpersönlichkeit auf den Zusammenhang von Reputation und Unternehmenserfolg. Universität Paderborn; 2015.
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2015 | Bachelorsthesis | LibreCat-ID: 3310
Walczok GP. Die Veränderung des Mobilfunkmarktes durch die Discountanbieter. Universität Paderborn; 2015.
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2015 | Journal Article | LibreCat-ID: 288
Cox J, Kaimann D. How do reviews from professional critics interact with other signals of product quality? Evidence from the video game industry. Journal of Consumer Behaviour. 2015;14(6):366-377. doi:10.1002/cb.1553
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| Files available
| DOI
2015 | Working Paper | LibreCat-ID: 21131
Grund C, Thommes K. Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation.; 2015.
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2015 | Working Paper | LibreCat-ID: 21132
Grund C, Harbring C, Thommes K. Cooperation in Diverse Teams: The Role of Temporary Group Membership.; 2015.
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2015 | Journal Article | LibreCat-ID: 228
Fahr R, Mir Djawadi B. “…and they are really lying”: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment. Journal of Economic Psychology. 2015:48-59. doi:10.1016/j.joep.2015.03.002
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| Files available
| DOI
2015 | Conference Paper | LibreCat-ID: 7722
Eggert A, Steinhoff L, Witte C. You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty. In: 2015 AMA Summer Marketing Educators’ Conference Proceedings. ; 2015.
LibreCat
2015 | Conference Paper | LibreCat-ID: 7723
Cramer C, Böhm E, Eggert A. Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms. In: Proceedings of the 44th European Marketing Academy (EMAC) Conference. ; 2015.
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2015 | Conference Paper | LibreCat-ID: 7724
Feider L, Garnefeld I, Böhm E. Threatening customers not to return – An effective strategy for online retailers? In: Proceedings of the 44th European Marketing Academy (EMAC) Conference. ; 2015.
LibreCat
2015 | Journal Article | LibreCat-ID: 5701
Wünderlich N, Heinonen K, Ostrom AL, et al. Futurizing” Smart Service: Implications for Service Researchers and Managers. Journal of Services Marketing. 2015;29(6/7):442-447.
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2015 | Journal Article | LibreCat-ID: 5703
Gustafsson A, Aksoy L, Brady MK, et al. Conducting Service Research that Matters. Journal of Services Marketing. 2015;29(6/7):425-429.
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2015 | Journal Article | LibreCat-ID: 5704
Scherer A, Wünderlich N, Von Wangenheim F. The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention. MIS Quarterly. 2015;39(1):177-200.
LibreCat
2015 | Journal Article | LibreCat-ID: 5705
Breugelmans E, Bijmolt THA, Zhang J, et al. Advancing Research on Loyalty Programs: A Future Research Agenda. Marketing Letters. 2015;26(2):127-139.
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2015 | Journal Article | LibreCat-ID: 4847
Eggert A, Steinhoff L, Garnefeld I. Managing the bright and dark sides of status endowment in hierarchical loyalty programs. Journal of Service Research. 2015;18(2):210--228.
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2015 | Journal Article | LibreCat-ID: 4848
Terho H, Eggert A, Haas A, Ulaga W. How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling. Industrial Marketing Management. 2015:12--21.
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2015 | Journal Article | LibreCat-ID: 4849
Eggert A, Thiesbrummel C, Deutscher C. Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies? Industrial Marketing Management. 2015:173--183.
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2015 | Journal Article | LibreCat-ID: 4871
Djawadi BM, Fahr R. “...and they are really lying: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment.” Journal of Economic Psychology. 2015;48:48-59.
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2015 | Book Chapter | LibreCat-ID: 4943
Eggert A, Haas A, Ulaga W, Terho H. Wertbasiertes Verkaufen auf Industriegütermärkten. In: Handbuch Business-to-Business-Marketing. Wiesbaden: Springer Fachmedien Wiesbaden; 2015:483-495. doi:10.1007/978-3-8349-4681-2_23
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| DOI
2015 | Journal Article | LibreCat-ID: 4968
Grund C, Harbring C, Thommes K. Public good provision in blended groups of partners and strangers. Economics Letters. 2015:41--44.
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2015 | Journal Article | LibreCat-ID: 4969
Thommes K, Vyrastekova J, Akkerman A. Behavioral spillovers from freeriding in multilevel interactions. Journal of Behavioral and Experimental Economics. 2015:78--87.
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2015 | Book Chapter | LibreCat-ID: 5106
Fahr R, Foit D. Kleine Unternehmen - kleine Verantwortung? Theorie und Praxis unternehmerischer Verantwortung im Mittelstand. In: Becker W, Ulrich P, eds. BWL Im Mittelstand - Grundlagen-Besonderheiten-Entwicklungen". 1st ed. Stuttgart: W. Kohlhammer-Verlag; 2015:Chapter 4.6.1.
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2015 | Journal Article | LibreCat-ID: 5153
Thommes K, Oertel S. History as a Source of Competitive Advantages. Scandinavian Management Journal. 2015;31:549-560.
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2015 | Journal Article | LibreCat-ID: 5445
Wehner MC, Schwens C, Kabst R. Individual-Level Experience and Organizational-Level Absorptive Capacity: The Special Case of International New Ventures. Journal of Business Economics. 2015.
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2015 | Journal Article | LibreCat-ID: 5449
Hütt P, Baum M, Schwens C, Kabst R. Foreign Direct Investment Location Choice of Small- and Medium-Sized Enterprises: The Risk of Value Erosion of Firm-Specific Resources. International Business Review. 2015.
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2015 | Journal Article | LibreCat-ID: 5451
Wolf S, Weißenberger BE, Wehner MC, Kabst R. Controllers as Business Partners in Managerial Decision-Making: Attitude, Subjective Norm, and Internal Improvements. Journal of Accounting & Organizational Change. 2015.
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2015 | Journal Article | LibreCat-ID: 5452
Isidor R, Schwens C, Kabst R. Interim Management Utilization, Firm Flexibility and its Impact on Firm Performance. International Journal of Human Resources Development and Management . 2015.
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2015 | Journal Article | LibreCat-ID: 5454
Baum M, Schäfer M, Kabst R. Modeling the Impact of Advertisement-Image Congruity on Applicant Attraction. Human Resource Management . 2015.
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2015 | Journal Article | LibreCat-ID: 5455
Baum M, Kabst R. The effectiveness of recruitment advertisement and recruitment websites: Indirect and interactive effects on applicant attraction. Human Resource Management (HRM). 2015.
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2015 | Journal Article | LibreCat-ID: 5456
Wehner MC, Giardini A, Kabst R. Recruitment Process Outsourcing and Applicant Reactions: When Does Image Make a Difference? . Human Resource Management . 2015.
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2015 | Journal Article | LibreCat-ID: 5457
Li C, Parboteeah P. The effect of culture on the responsiveness of firms to mimetic forces: Imitative foreign joint venture entries into China, 1985–2003. Journal of World Business. 2015;50(3):465-476.
LibreCat
2015 | Journal Article | LibreCat-ID: 5458
Schneid M, Isidor R, Li C, Kabst R. The influence of cultural context on the relationship between gender diversity and team performance: A meta-analysis. International Journal of Human Resource Management. 2015;26(6):733-756.
LibreCat
2015 | Conference Paper | LibreCat-ID: 46686
Feider L, Garnefeld I, Böhm E. Threatening customers not to return – An effective strategy for online retailers? In: 44th EMAC Annual Conference, Leuven. ; 2015.
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2015 | Conference Paper | LibreCat-ID: 46688
Eggert A, Böhm E, Cramer C. Stock market reactions to customer service outsourcing in manufacturing firms. In: 2015 AMA Winter Academic Conference, San Antonio, TX. ; 2015.
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2015 | Conference Paper | LibreCat-ID: 46687
Böhm E, Eggert A, Terho H, Ulaga W, Haas A. Recognizing value creation opportunities in business markets. In: 2015 AMA Winter Academic Conference, San Antonio, TX. ; 2015.
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2015 | Conference Paper | LibreCat-ID: 46685
Eggert A, Böhm E, Cramer C. Stock market reactions to business service outsourcing in manufacturing firms. In: 44th EMAC Annual Conference, Leuven. ; 2015.
LibreCat
2015 | Journal Article | LibreCat-ID: 4959
Iseke A, Kocks B, Schneider M, Schulze-Bentrop C. Cross-cutting organizational and demographic divides and the performance of research and development teams: two wrongs can make a right. R\&D Management. 2015;(1):23--40.
LibreCat
2015 | Journal Article | LibreCat-ID: 45733
Eggert A, Steinhoff L, Garnefeld I. Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs. Journal of Service Research. 2015;18(2):210-228. doi:10.1177/1094670514566797
LibreCat
| DOI
2015 | Conference Paper | LibreCat-ID: 45748
Eggert A, Steinhoff L, Witte C. You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty. In: 2015 AMA Summer Marketing Educators’ Conference Proceedings, Chicago. ; 2015.
LibreCat
2014 | Report | LibreCat-ID: 350
Kaimann D, Cox J. The Interaction of Signals: A Fuzzy Set Analysis of the Video Game Industry. Universität Paderborn; 2014.
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| Files available
2014 | Dissertation | LibreCat-ID: 352
Scheel F. The Economics of Individual Behavior in Competitive Environments: Empirical Evidence from Real-Life Tournaments. Universität Paderborn; 2014.
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| Files available
2014 | Conference Abstract | LibreCat-ID: 3538
Rötzmeier-Keuper J, Wünderlich N. Customer collectives in healthcare: The transformative potential of service to overcome consumer vulnerability. In: Proceedings of the 39th Annual Macromarketing Conference. ; 2014.
LibreCat
2014 | Conference Abstract | LibreCat-ID: 3541
Rötzmeier-Keuper J, Wünderlich N. Interdependent Relationships Between and among Service Providers and Customer Collectives. In: Proceedings of the AMA SERVSIG International Service Research Conference. ; 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 7725
Eggert A, Böhm E, Cramer C. Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms. In: 2015 AMA Winter Marketing Educators’ Conference Proceedings. ; 2014.
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2014 | Conference Paper | LibreCat-ID: 7727
Kanuri V, Münkhoff E, Scheer LK. Service transition versus service infusion: Different pathways to success for service-oriented manufacturers? In: ISBM 2014 Academic Conference. ; 2014.
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2014 | Conference Paper | LibreCat-ID: 7728
Eggert A, Haas A, Terho H, Ulaga W, Münkhoff E. Selling value in business markets: Why a powerful idea often fails. In: ISBM 2014 Academic Conference. ; 2014.
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2014 | Conference Paper | LibreCat-ID: 7729
Ritter T, Eggert A, Münkhoff E, Ulaga W. The corporate marketing department - Between value and vanish. In: ISBM 2014 Academic Conference. ; 2014.
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2014 | Conference Paper | LibreCat-ID: 7730
Eggert A, Münkhoff E, Thiesbrummel C. Service transition: A viable option for manufacturing companies with declining financial performance? In: Proceedings of the 43rd European Marketing Academy (EMAC) Conference. ; 2014.
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