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3429 Publications
2009 | Conference Paper | LibreCat-ID: 2784
D. Kundisch and R. Zorzi, “Enhancing the Quality of Financial Advice with Web 2.0 - An Approach considering Social Capital in the private Asset Allocation,” in Proceedings of the 15th Amercas Conference on Information Systems (AMCIS), San Francisco, USA, 2009, pp. 259–270.
LibreCat
2009 | Conference Abstract | LibreCat-ID: 2785
D. Kundisch and C. Klein, “An Evaluation Framework for Tracker Certificates during the Financial Crisis and beyond,” in International Federation of Classification Societies 2009 Conference, Dresden, Germany, 2009.
LibreCat
2009 | Book Chapter | LibreCat-ID: 2787
G. Dorfleitner, C. Klein, and D. Kundisch, “Technical Analysis as a Method of Risk Management,” in Monetary Growth: Trends, Impacts and Policies, New York: Nova Science Publishers, 2009.
LibreCat
2009 | Book (Editor) | LibreCat-ID: 2792
D. Kundisch, D. Veit, T. Weitzel, and C. Weinhardt, Eds., Proceedings of the 4th International Workshop on Enterprise Applications and Services in the Finance Industry, vol. 23. Heidelberg: Springer, 2009.
LibreCat
2009 | Conference Paper | LibreCat-ID: 7857
A. Eggert, J. Henseler, and S. Hollmann, “Who Owns the Customer? Disentangling Customer Loyalty in Indirect Distribution Channels,” in Proceedings of the 17th International Colloquium in Relationship Marketing, 2009.
LibreCat
2009 | Conference Paper | LibreCat-ID: 7866
D. Woisetschläger, I. Garnefeld, and A. Eggert, “Can Successful Customer Acquisition Hurt the Existing Customer Base?,” in Proceedings of the 2009 AMA Summer Marketing Educators’ Conference, 2009.
LibreCat
2009 | Conference Paper | LibreCat-ID: 7867
I. Garnefeld, E. Münkhoff, J. Hogreve, and A. Eggert, “Referral reward programs: New customer acquisition by opportunism?,” in Proceedings of the 15th Academy of Marketing Science (AMS) World Marketing Congress, 2009.
LibreCat
2009 | Conference Paper | LibreCat-ID: 7868
A. Eggert and W. Ulaga, “Musing on a Decade of Customer Value Research in Business Relationships: Where Do We Come From? Where Should We Go?,” in Proceedings of the 4th International Conference on Business Market Management, 2009.
LibreCat
2009 | Conference Paper | LibreCat-ID: 7869
I. Garnefeld, S. Helm, S. Tax, and A. Eggert, “Customer Referral Programs and Customer Retention – Do Rewards Undermine the Retention Effect?,” in Proceedings of the 2009 AMA Winter Educators’ Proceedings, 2009.
LibreCat
2009 | Conference Paper | LibreCat-ID: 7870
I. Garnefeld, E. Münkhoff, J. Hogreve, and A. Eggert, “Unintended effects of referral reward programs: Exploring the impact of rewards on opportunistic behavior,” in Proceedings of the 38th European Marketing Academy (EMAC) Conference, 2009.
LibreCat