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3429 Publications
2013 | Conference Paper | LibreCat-ID: 7733
A. Eggert, W. Ulaga, M. Steiner, and K. Backhaus, “Increasing Customers’ Willingness to Pay for Hybrid Offerings: The Impact of Price Presentation Formats,” in Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7734
I. Garnefeld, E. Münkhoff, and K. Raum, “Threat and normative appeals to reduce product returns in online retailing – An effective marketing practice?,” in Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7735
E. Münkhoff, I. Garnefeld, and A. Bruns, “How to prolong a sales promotion – Ex-post time extension versus reframing,” in roceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7736
T. Posner , I. Garnefeld, and A. Eggert, “Creating Emotional Brand Attachment through the Salesperson’s Brand-Consistent Behavior,” in Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7737
L. Steinhoff and R. W. Palmatier, “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance,” in Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7738
A. Eggert, C. Thiesbrummel, and C. Deutscher, “Exploring differential effects of product and service innovations on industrial firms’ financial performance,” in 2013 AMA Winter Marketing Educators’ Proceedings, 2013.
LibreCat
2013 | Journal Article | LibreCat-ID: 5682 | 
H. de Meer et al., “Sicherheitsherausforderungen in hochverteilten Systemen,” PIK - Praxis der Informationsverarbeitung und Kommunikation, vol. 36, no. 3, pp. 153–159, 2013.
LibreCat
| Files available
2013 | Journal Article | LibreCat-ID: 5715
N. Wünderlich, F. V. Wangenheim, and M. J. Bitner, “High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.,” Journal of Service Research, vol. 16, no. 1, pp. 3–20, 2013.
LibreCat
2013 | Journal Article | LibreCat-ID: 6101
R. Kabst and M. C. Wehner, “Editorial: Internationales Personalmanagement: Den kulturellen Kontext gestalten,” PERSONALquartely, vol. 65, no. 4, pp. 34–39, 2013.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6147
P. Weber and R. Kabst, “Unterstützung von Kommunalverwaltung bei Bürgerbeteiligung,” in Verwaltungskommunikation - Wissenschaftliche Analyse und praktische Beispiele, H. Hill, Ed. Baden-Baden: Nomos, 2013, pp. 145–152.
LibreCat
2013 | Journal Article | LibreCat-ID: 6166 |
F. Wex and G. Schryen, “Effektiver Einsatz von Rettungskräften bei Naturkatastrophen - Modelle und Verfahren zur Entscheidungsunterstützung,” Blick in die Wissenschaft, no. 28, pp. 27–32, 2013.
LibreCat
| Files available
2013 | Conference Paper | LibreCat-ID: 6271
H. Weber, M. Wehner, and R. Kabst, “Institutional Determinants of Work-Family Practices: An International Comparative Examination. ,” 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 6272
S. Golubovic, M. Wehner, M. Baum, and R. Kabst, “HR-Praktiken und Innovation: Wie können Wissens- und Technologievorsprünge im Unternehmen generiert werden?,” 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 6274
R. Isidor, M. Wehner, C. Li, and R. Kabst, “Institutional Pressures and Interorganizational Imitation: A Quasilongitudinal Analyses of Temporary Work in the UK and Germany,” 2013.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6448
H.-H. Kremer, “Kompetenzorientierte Lehrerbildung - Zur Gestaltung des Praxissemesters in wirtschaftspädagogischen Studiengängen,” in Standardization, professionalizationn and the measurements, X. Feng, J. Rützel, and H.-H. Kremer, Eds. Shanghai, 2013, pp. 51–71.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6449
H.-H. Kremer, “Social Media: Potenziale und Herausforderungen für die berufliche Bildung,” in Standardization, professionalization and the measurements, X. Feng, J. Rützel, and H.-H. Kremer, Eds. Shanghai, 2013, pp. 151–171.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6450
H.-H. Kremer and A. Zoyke, “Forschung in Innovationsarenen: Individuelle Förderung als Herausforderung in der Bildungsarbeit in der Ausbildungsvorbereitung an Berufskollegs,” in Facetten berufs- und wirtschaftspädagogischer Forschung. Grundlagen - Herausfoderungen - Perspektiven, G. Niedermair, Ed. Linz, 2013, pp. 359–382.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6452
M. Beutner, H.-H. Kremer, and A. Zoyke, “Exploring Personalized Learning in the Context of the Transition System, vol. 2. Opladen,” in Transitions in Vocational Education, Research in Vocational Education, J. Seifried and E. Wuttke, Eds. Berlin, Farmington Hills, 2013.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6454
H.-H. Kremer, “Berufsbildung im Übergang - Kompetenzentwicklung in der Ausbildungsvorbereitung ,” in Kompetenzentwicklung in unterschiedlichen Lernkulturen, S. Seufert and C. Metzger, Eds. Paderborn, 2013, pp. 357–373.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6455
H.-H. Kremer, “Social Media: Potentials and Challenges for Vocational Education,” in From Diagnostics to Learning Success. Proceedings in Vocational Education and Training, K. Beck and O. Zlatkin-Troitschanskaia, Eds. Rotterdam, 2013.
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