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1355 Publications
2011 | Conference Paper | LibreCat-ID: 7802
Embracing the complexity of recovery management in business-to-business relationships
K. Doescher, J. Hogreve, A. Eggert, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
K. Doescher, J. Hogreve, A. Eggert, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
2011 | Conference Paper | LibreCat-ID: 7803
All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size
I. Garnefeld, S. Helm, A. Eggert, S. Tax, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
I. Garnefeld, S. Helm, A. Eggert, S. Tax, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
2011 | Conference Paper | LibreCat-ID: 7804
Time extension of sales promotions – How do customers react?
E. Münkhoff, I. Garnefeld, A. Bruns, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
E. Münkhoff, I. Garnefeld, A. Bruns, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
2011 | Conference Paper | LibreCat-ID: 7805
Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations
A. Eggert, J. Hogreve, W. Ulaga, E. Münkhoff, in: 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
LibreCat
A. Eggert, J. Hogreve, W. Ulaga, E. Münkhoff, in: 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
2011 | Conference Paper | LibreCat-ID: 7806
Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
LibreCat
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
2011 | Conference Paper | LibreCat-ID: 7807
Can Retailers Improve Loyalty by Empowering Consumers?
G. Hunter, I. Garnefeld, L. Steinhoff, in: 2011 AMA Winter Marketing Educators’ Conference Proceedings, 2011.
LibreCat
G. Hunter, I. Garnefeld, L. Steinhoff, in: 2011 AMA Winter Marketing Educators’ Conference Proceedings, 2011.
2011 | Journal Article | LibreCat-ID: 793
Content, connectivity, and cloud: ingredients for the network of the future
B. Ahlgren, P. A. Aranda-Gutierrez, P. Chemouil, S. Oueslati, L. M. Correia, H. Karl, M. Söllner, A. Welin, IEEE Communications Magazine (2011) 62--70.
LibreCat
| DOI
B. Ahlgren, P. A. Aranda-Gutierrez, P. Chemouil, S. Oueslati, L. M. Correia, H. Karl, M. Söllner, A. Welin, IEEE Communications Magazine (2011) 62--70.
2011 | Journal Article | LibreCat-ID: 794
Research challenges towards the Future Internet
M. Conti, S. Chong, S. Fdida, W. Jia, H. Karl, Y.-}Dar Lin, P. M{\, M. Maier, R. Molva, S. Uhlig, M. Zukerman, Computer Communications (2011) 2115--2134.
LibreCat
| DOI
M. Conti, S. Chong, S. Fdida, W. Jia, H. Karl, Y.-}Dar Lin, P. M{\, M. Maier, R. Molva, S. Uhlig, M. Zukerman, Computer Communications (2011) 2115--2134.
2011 | Conference Paper | LibreCat-ID: 795
MDHT: A hierarchical name resolution service for information-centric networks
M. D’Ambrosio, C. Dannewitz, H. Karl, V. Vercellone, in: 2011 ACM SIGCOMM Workshop on Information-Centric Networking, ICN 2011, Toronto, ON, Canada, August 19, 2011, 2011, pp. 7--12.
LibreCat
| DOI
M. D’Ambrosio, C. Dannewitz, H. Karl, V. Vercellone, in: 2011 ACM SIGCOMM Workshop on Information-Centric Networking, ICN 2011, Toronto, ON, Canada, August 19, 2011, 2011, pp. 7--12.
2011 | Conference Paper | LibreCat-ID: 796
Multihop Performance of Cooperative Preamble Sampling MAC(CPS-MAC) in Wireless Sensor Networks
R. Azeem M. Khan, H. Karl, in: Ad-Hoc, Mobile, and Wireless Networks - 10th International Conference, ADHOC-NOW 2011, Paderborn, Germany, July 18-20, 2011. Proceedings, 2011, pp. 145--149.
LibreCat
| DOI
R. Azeem M. Khan, H. Karl, in: Ad-Hoc, Mobile, and Wireless Networks - 10th International Conference, ADHOC-NOW 2011, Paderborn, Germany, July 18-20, 2011. Proceedings, 2011, pp. 145--149.