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1747 Publications


2015 | Journal Article | LibreCat-ID: 4847
Managing the bright and dark sides of status endowment in hierarchical loyalty programs
A. Eggert, L. Steinhoff, I. Garnefeld, Journal of Service Research 18 (2015) 210--228.
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2015 | Journal Article | LibreCat-ID: 4848
How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling
H. Terho, A. Eggert, A. Haas, W. Ulaga, Industrial Marketing Management (2015) 12--21.
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2015 | Journal Article | LibreCat-ID: 4849
Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies?
A. Eggert, C. Thiesbrummel, C. Deutscher, Industrial Marketing Management (2015) 173--183.
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2015 | Journal Article | LibreCat-ID: 4871 LibreCat
 

2015 | Journal Article | LibreCat-ID: 4873
Bank funding stability, pricing strategies and the guidance of depositors
T. Schlueter, S. Sievers, T. Hartmann-Wendels, Journal of Banking & Finance (VHB-JOURQUAL 3 Ranking A) 51 (2015) 43–61.
LibreCat | DOI | Download (ext.)
 

2015 | Journal Article | LibreCat-ID: 491
Robust Equilibria in Location Games
B. Buechel, N. Röhl, European Journal of Operational Research 240 (2015) 505–517.
LibreCat | Files available | DOI
 

2015 | Book Chapter | LibreCat-ID: 4943
Wertbasiertes Verkaufen auf Industriegütermärkten
A. Eggert, A. Haas, W. Ulaga, H. Terho, in: Handbuch Business-to-Business-Marketing, Springer Fachmedien Wiesbaden, Wiesbaden, 2015, pp. 483–495.
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2015 | Journal Article | LibreCat-ID: 4968
Public good provision in blended groups of partners and strangers
C. Grund, C. Harbring, K. Thommes, Economics Letters (2015) 41--44.
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2015 | Journal Article | LibreCat-ID: 4969
Behavioral spillovers from freeriding in multilevel interactions
K. Thommes, J. Vyrastekova, A. Akkerman, Journal of Behavioral and Experimental Economics (2015) 78--87.
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2015 | Book (Editor) | LibreCat-ID: 6979
Instructional Design of Mobilities in Vocational Education - Background, Concepts and Experiences
P. Frehe, H.-H. Kremer, M.-A. Kückmann, eds., Instructional Design of Mobilities in Vocational Education - Background, Concepts and Experiences, Detmold, 2015.
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