MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE
P. Hansmeier, P. zur Heiden, D. Beverungen, in: Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024), 2024.
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Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024)
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Paphos
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Hansmeier P, zur Heiden P, Beverungen D. MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE . In: Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024). ; 2024.
Hansmeier, P., zur Heiden, P., & Beverungen, D. (2024). MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE . Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024).
@inproceedings{Hansmeier_zur Heiden_Beverungen_2024, title={MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE }, booktitle={Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024)}, author={Hansmeier, Philipp and zur Heiden, Philipp and Beverungen, Daniel}, year={2024} }
Hansmeier, Philipp, Philipp zur Heiden, and Daniel Beverungen. “MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE .” In Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024), 2024.
P. Hansmeier, P. zur Heiden, and D. Beverungen, “MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE ,” Paphos, 2024.
Hansmeier, Philipp, et al. “MODELING CUSTOMER JOURNEYS IN DIGITAL DATA ECOSYSTEMS: A DOMAIN-SPECIFIC MODELING LANGUAGE .” Proceedings of the Thirty-Second European Conference on Information Systems (ECIS 2024), 2024.
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