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3340 Publications
2012 | Conference Paper | LibreCat-ID: 7740
I. Garnefeld, E. Münkhoff, and A. Bruns, “I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions,” in 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7741
A. Eggert, M. Steiner, W. Ulaga, and K. Backhaus, “Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format,” in Proceedings of the 2012 ISBM Academic Workshop, 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7742
T. Ritter and A. Eggert, “Dispersion of Market Activities: A Configurational Approach,” in Proceedings of the 2012 ISBM Academic Workshop, 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7743
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Growing with Industrial Services - A Configurational Approach,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7744
A. Eggert, I. Garnefeld, and L. Steinhoff, “Endowed Status in Hierarchical Loyalty Programs,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7745
I. Garnefeld, S. Helm, A. Eggert, and S. Tax, “Growing Existing Customers’ Profitability with Customer Referral Programs,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 5680 | 
T. Püschel, G. Schryen, D. Hristova, and D. Neumann, “Cloud Service Revenue Management,” in European Conference on Information Systems, 2012.
LibreCat
| Files available
2012 | Conference Paper | LibreCat-ID: 5683
F. Lang, G. Schryen, and A. Fink, “Elicitating, modeling, and processing uncertain human preferences for software agents in electronic negotiations: An empirical study,” in International Conference on Information Systems, 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 5688 |
C. Bodenstein, G. Schryen, and D. Neumann, “Energy-Aware Workload Management Models for Operating Cost Reduction in Data Centers,” European Journal of Operational Research : EJOR, vol. 222, no. 1, pp. 157–167, 2012.
LibreCat
| Files available
2012 | Journal Article | LibreCat-ID: 5716
H. Evanschitzky, F. v Wangenheim, and N. Wünderlich, “Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.,” Journal of Retailing, vol. 88, no. 3, pp. 356–366, 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 5717
J. H. Schumann, N. Wünderlich, and M. S. Zimmer, “Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments.,” Schmalenbach Business Review, vol. 64, no. 2, pp. 141–165, 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 5718
J. H. Schumann, N. Wünderlich, and F. Wangenheim, “Technology Mediation in Service Delivery: A New Typology and an Agenda for Managers and Academics.,” Technovation, vol. 32, no. 2, pp. 133–143, 2012.
LibreCat
2012 | Report | LibreCat-ID: 578
S. Brangewitz and S. Brockhoff, Stability of Coalitional Equilibria within Repeated Tax Competition. Universität Paderborn, 2012.
LibreCat
| Files available
2012 | Report | LibreCat-ID: 602
S. Brangewitz, Learning by Trading in Infinite Horizon Strategic Market Games with Default. Universität Paderborn, 2012.
LibreCat
| Files available
2012 | Journal Article | LibreCat-ID: 6102
H. Steinmetz, C. Schwens, M. Wehner, and R. Kabst, “Das Cranet-Projekt: Kreuzkulturelle Vergleiche im HR-Management.,” PERSONALquartely, vol. 64, no. 1, pp. 34–39, 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 6103
R. Kabst and M. Baum, “Editorial: Employer Branding: Strategie, Instrumente, Umsetzung,” PERSONALquartely, vol. 64, no. 3, p. 3, 2012.
LibreCat
2012 | Book | LibreCat-ID: 6138
W. Weber and R. Kabst, Einführung in die Betriebswirtschaftslehre, 8th ed. Wiesbaden, 2012.
LibreCat
2012 | Book Chapter | LibreCat-ID: 6148
M. Baum, C. Schwens, and R. Kabst, “Determinants of Different Types of Born Globals.,” in Handbook of Research on Born Globals, M. Gabrielsson and M. Kirpalani, Eds. Cheltenham Glos/Northampton: Edward Elgar Publishing Ltd., 2012, pp. 36–45.
LibreCat
2012 | Book Chapter | LibreCat-ID: 6149
R. Isidor, C. Schwens, and R. Kabst, “Die Messung von Joint-Venture Erfolg,” in Markteintrittsstrategien - Dynamik und Komplexität, J. Zentes, Ed. 2012, pp. 193–205.
LibreCat
2012 | Conference Paper | LibreCat-ID: 6275
M. Schneid, H. Steinmetz, R. Isidor, and R. Kabst, “Diversität, Konflikte und Leistung in Teams: Ein meta-analytisches Strukturgleichungsmodell,” 2012.
LibreCat
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