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706 Publications


2020 | Journal Article | LibreCat-ID: 45728
Eggert, A., et al. “Understanding and Managing Customer Value Propositions: Introduction to the Special Issue.” Industrial Marketing Management, vol. 87, 2020, pp. 242–43, doi:http://dx.doi.org/10.1016/j.indmarman.2020.01.007.
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2020 | Conference Paper | LibreCat-ID: 45742
Reimer, T., et al. “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing.” 2020 Winter AMA Conference Proceedings, San Diego, 2020.
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2019 | Journal Article | LibreCat-ID: 1139
Kaimann, Daniel, and Britta Hoyer. “Price Competition and the Bertrand Model: The Paradox of the German Mobile Discount Market.” Applied Economics Letters, vol. 26, no. 1, Taylor and Francis Online, 2019, pp. 54–57, doi:10.1080/13504851.2018.1436141.
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2019 | Journal Article | LibreCat-ID: 80
Endres, Angelika Elfriede, et al. “Network Formation and Disruption - An Experiment: Are Equilibrium Networks Too Complex?” Journal of Economic Behavior and Organization , vol. 157, 2019, pp. 708–34, doi:10.1016/j.jebo.2018.11.004.
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2019 | Conference Paper | LibreCat-ID: 15532
Purrmann, Maren, and Nancy Wünderlich. “Value Co-Creation Patterns in Multi-Actor Service Interactions: A Framework for Collaborative Consumption Platforms.” Proceedings of the 2019 Frontiers in Service Conference, 2019.
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2019 | Journal Article | LibreCat-ID: 15268
Szierbowski-Seibel, Klaas, et al. “The Collaboration of Human Resource Management and Line Management–An International Comparison.” Organization Management Journal, 2019, pp. 262–77, doi:10.1080/15416518.2019.1679076.
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2019 | Journal Article | LibreCat-ID: 15269
Prince, Nicholas Ryan, and Rüdiger Kabst. “Impact of National Culture on Organizations’ Use of Selection Practices.” Employee Relations: The International Journal, 2019, pp. 1145–61, doi:10.1108/er-10-2018-0284.
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2019 | Journal Article | LibreCat-ID: 13149
Wünderlich, Nancy V., et al. “Overcoming Vulnerability: Channel Design Strategies to Alleviate Vulnerability Perceptions in Customer Journeys.” Journal of Business Research, 2019, doi:10.1016/j.jbusres.2019.07.027.
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2019 | Journal Article | LibreCat-ID: 13454
Eggert, Andreas, et al. “Mapping Value in Business Markets: An Integrative Framework.” Industrial Marketing Management, vol. 79, 2019, pp. 13--20.
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2019 | Journal Article | LibreCat-ID: 13455
Garnefeld, Ina, et al. “Exploring the Link between Payment Schemes and Customer Fraud: A Mental Accounting Perspective.” Journal of the Academy of Marketing Science, vol. 47, no. 4, 2019, pp. 595--616.
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