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3557 Publications


2012 | Journal Article | LibreCat-ID: 22920
Gries, T., Prior, U., & Sureth-Sloane, C. (2012). A Tax Paradox for Investment Decisions under Uncertainty. Journal of Public Economic Theory, 14(3), 521–545. https://doi.org/10.1007/BF03342734
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2012 | Conference Paper | LibreCat-ID: 7739
Eggert, A., Garnefeld, I., & Steinhoff, L. (2012). The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs. In 2012 AMA Summer Marketing Educators’ Proceedings.
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2012 | Conference Paper | LibreCat-ID: 7740
Garnefeld, I., Münkhoff, E., & Bruns, A. (2012). I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions. In 2012 AMA Summer Marketing Educators’ Proceedings.
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2012 | Conference Paper | LibreCat-ID: 7741
Eggert, A., Steiner, M., Ulaga, W., & Backhaus, K. (2012). Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format. In Proceedings of the 2012 ISBM Academic Workshop.
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2012 | Conference Paper | LibreCat-ID: 7742
Ritter, T., & Eggert, A. (2012). Dispersion of Market Activities: A Configurational Approach. In Proceedings of the 2012 ISBM Academic Workshop.
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2012 | Conference Paper | LibreCat-ID: 7743
Eggert, A., Münkhoff, E., & Thiesbrummel, C. (2012). Growing with Industrial Services - A Configurational Approach. In 2012 AMA Winter Marketing Educators’ Proceedings.
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2012 | Conference Paper | LibreCat-ID: 7744
Eggert, A., Garnefeld, I., & Steinhoff, L. (2012). Endowed Status in Hierarchical Loyalty Programs. In 2012 AMA Winter Marketing Educators’ Proceedings.
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2012 | Conference Paper | LibreCat-ID: 7745
Garnefeld, I., Helm, S., Eggert, A., & Tax, S. (2012). Growing Existing Customers’ Profitability with Customer Referral Programs. In 2012 AMA Winter Marketing Educators’ Proceedings.
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2012 | Conference Paper | LibreCat-ID: 5680 | OA
Püschel, T., Schryen, G., Hristova, D., & Neumann, D. (2012). Cloud Service Revenue Management. In European Conference on Information Systems.
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2012 | Conference Paper | LibreCat-ID: 5683
Lang, F., Schryen, G., & Fink, A. (2012). Elicitating, modeling, and processing uncertain human preferences for software agents in electronic negotiations: An empirical study. In International Conference on Information Systems.
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