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3493 Publications


2011 | Journal Article | LibreCat-ID: 22919
@article{Müller_Sureth-Sloane_2011, title={Marktnahe Bewertung von Unternehmen nach der Erbschaftsteuerreform?}, volume={63}, DOI={10.1007/bf03372991}, number={13}, journal={Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung}, author={Müller, Jens and Sureth-Sloane, Caren}, year={2011}, pages={45–83} }
LibreCat | DOI
 

2011 | Conference Paper | LibreCat-ID: 7746
@inproceedings{Terho_Haas_Eggert_Ulaga_2011, title={‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets}, booktitle={2011 AMA Summer Marketing Educators’ Proceedings}, author={Terho, H and Haas, A and Eggert, A and Ulaga, W}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7747
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2011, title={Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Eggert, A and Münkhoff, E and Thiesbrummel, C}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7802
@inproceedings{Doescher_Hogreve_Eggert_2011, title={Embracing the complexity of recovery management in business-to-business relationships}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Doescher, K and Hogreve, J and Eggert, A}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7803
@inproceedings{Garnefeld_Helm_Eggert_Tax_2011, title={All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Garnefeld, I and Helm, S and Eggert, A and Tax, S}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7804
@inproceedings{Münkhoff_Garnefeld_Bruns_2011, title={Time extension of sales promotions – How do customers react?}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Münkhoff, E and Garnefeld, I and Bruns, A}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7805
@inproceedings{Eggert_Hogreve_Ulaga_Münkhoff_2011, title={Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations}, booktitle={2011 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Hogreve, J and Ulaga, W and Münkhoff, E}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7806
@inproceedings{Eggert_Garnefeld_Steinhoff_2011, title={Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy}, booktitle={2011 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Garnefeld, I and Steinhoff, L}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7807
@inproceedings{Hunter_Garnefeld_Steinhoff_2011, title={Can Retailers Improve Loyalty by Empowering Consumers?}, booktitle={2011 AMA Winter Marketing Educators’ Conference Proceedings}, author={Hunter, G and Garnefeld, I and Steinhoff, L}, year={2011} }
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 5684 | OA
@inproceedings{Lang_Schryen_Fink_2011, title={Automated Negotiations Under Uncertain Preferences}, booktitle={Proceedings of the 2011 International Conference on Information Systems (ICIS 2011)}, author={Lang, Fabian and Schryen, Guido and Fink, Andreas}, year={2011} }
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