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1 Publication
2022 | Journal Article | LibreCat-ID: 46634
Alavi, Sascha, et al. “The Ambivalent Role of Monetary Sales Incentives in Service Innovation Selling.” Journal of Product Innovation Management, vol. 39, no. 3, Wiley, 2022, pp. 445–63, doi:10.1111/jpim.12600.
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