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1 Publication


2011 | Journal Article | LibreCat-ID: 1125
@article{Geierhos_2011, title={Customer Interaction 2.0: Adopting Social Media as Customer Service Channel}, volume={2}, DOI={10.4304/jait.2.4.222-233}, number={4}, journal={Journal of Advances in Information Technology}, publisher={Engineering and Technology Publishing (ETPub)}, author={Geierhos, Michaela}, year={2011}, pages={222–233} }
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