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1843 Publications
2015 | Conference Paper | LibreCat-ID: 7722
A. Eggert, L. Steinhoff, and C. Witte, “ You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty,” in 2015 AMA Summer Marketing Educators’ Conference Proceedings, 2015.
LibreCat
2015 | Conference Paper | LibreCat-ID: 7723
C. Cramer, E. Böhm, and A. Eggert, “Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms,” in Proceedings of the 44th European Marketing Academy (EMAC) Conference, 2015.
LibreCat
2015 | Conference Paper | LibreCat-ID: 7724
L. Feider, I. Garnefeld, and E. Böhm, “Threatening customers not to return – An effective strategy for online retailers?,” in Proceedings of the 44th European Marketing Academy (EMAC) Conference, 2015.
LibreCat
2015 | Conference (Editor) | LibreCat-ID: 7760
M. Engstler, M. Fazal-Baqaie, E. Hanser, M. Mikusz, and A. Volland, Eds., Projektmanagement und Vorgehensmodelle 2015: Hybride Projektstrukturen erfolgreich umsetzen - Proceedings der gemeinsamen Tagung der Fachgruppen WI-PM und WI-VM im Fachgebiet Wirtschaftsinformatik der Gesellschaft für Informatik e.V., vol. P-250. GI, Köllen Druck+Verlag GmbH, Bonn, 2015.
LibreCat
2015 | Conference Paper | LibreCat-ID: 8067
M. Fazal-Baqaie, M. Grieger, and S. Sauer, “Tickets without Fine - Artifact-based Synchronization of Globally Distributed Software Development in Practice,” in Proceedings of the 16th International Conference of Product Focused Software Development and Process Improvement (PROFES 2015), 2015, vol. 9459, pp. 167–181.
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| DOI
2015 | Conference Paper | LibreCat-ID: 8068
M. Fazal-Baqaie and A. Raninen, “Successfully Initiating a Global Software Project,” in Industrial Proceedings of the 22nd European Systems Software & Service Process Improvement & Innovation Conference (EuroSPI22015), 2015, pp. 5.1-5.10.
LibreCat
2015 | Conference Paper | LibreCat-ID: 8069
B. Nagel, K. Schröder, S. Becker, S. Sauer, and G. Engels, “Kooperative Methoden- und Werkzeugentwicklung zur Cloudmigration von proprietären Anwendungskomponenten,” in Software Engineering & Management 2015, 2015, vol. LNI-239, pp. 255–260.
LibreCat
| DOI
2015 | Conference Paper | LibreCat-ID: 5678 | 
G. Rauchecker and G. Schryen, “High-Performance Computing for Scheduling Decision Support: A Parallel Depth-First Search Heuristic,” in Australasian Conference on Information Systems, 2015, pp. 1–13.
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| Files available
2015 | Journal Article | LibreCat-ID: 5679 |
T. Püschel, G. Schryen, D. Hristova, and D. Neumann, “Revenue Management for Cloud Computing Providers: Decision Models for Service Admission Control under Non-probabilistic Uncertainty,” European Journal of Operational Research, vol. 244, no. 2, pp. 637–647, 2015.
LibreCat
| Files available
2015 | Journal Article | LibreCat-ID: 5701
N. Wünderlich et al., “Futurizing” Smart Service: Implications for Service Researchers and Managers.,” Journal of Services Marketing, vol. 29, no. 6/7, pp. 442–447, 2015.
LibreCat
2015 | Journal Article | LibreCat-ID: 5703
A. Gustafsson et al., “Conducting Service Research that Matters.,” Journal of Services Marketing, vol. 29, no. 6/7, pp. 425–429, 2015.
LibreCat
2015 | Journal Article | LibreCat-ID: 5704
A. Scherer, N. Wünderlich, and F. Von Wangenheim, “The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention.,” MIS Quarterly, vol. 39, no. 1, pp. 177–200, 2015.
LibreCat
2015 | Journal Article | LibreCat-ID: 5705
E. Breugelmans et al., “Advancing Research on Loyalty Programs: A Future Research Agenda.,” Marketing Letters, vol. 26, no. 2, pp. 127–139, 2015.
LibreCat
2015 | Conference Paper | LibreCat-ID: 5747
E. Yigitbas, B. Mohrmann, and S. Sauer, “Model-driven UI Development Integrating HCI Patterns,” in Proceedings of the 1st Workshop on Large-scale and Model-based Interactive Systems: Approaches and Challenges, {LMIS} 2015, co-located with 7th {ACM} {SIGCHI} Symposium on Engineering Interactive Computing Systems {(EICS} 2015), Duisburg, Germany, June 23, 2015., 2015, pp. 42–46.
LibreCat
2015 | Conference Paper | LibreCat-ID: 5748
E. Yigitbas, S. Sauer, and G. Engels, “A Model-Based Framework for Multi-Adaptive Migratory User Interfaces,” in Human-Computer Interaction: Interaction Technologies - 17th International Conference, {HCI} International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings, Part {II}, 2015, pp. 563–572.
LibreCat
| DOI
2015 | Mastersthesis | LibreCat-ID: 5930
L. Mikroökonomie, Bilateral matching and bargaining games. Universität Paderborn, 2015.
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