'Show Me Your People Skills' - Employing CEO Branding for Corporate Reputation Management in Social Media

M. Mirbabaie, J. Marx, S. Stieglitz, in: Proceedings of the 14th International Conference on Wirtschaftsinformatik, Siegen, Germany, 2019.

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Proceedings of the 14th International Conference on Wirtschaftsinformatik
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Mirbabaie M, Marx J, Stieglitz S. “Show Me Your People Skills” - Employing CEO Branding for Corporate Reputation Management in Social Media. In: Proceedings of the 14th International Conference on Wirtschaftsinformatik. Siegen, Germany; 2019.
Mirbabaie, M., Marx, J., & Stieglitz, S. (2019). “Show Me Your People Skills” - Employing CEO Branding for Corporate Reputation Management in Social Media. In Proceedings of the 14th International Conference on Wirtschaftsinformatik. Siegen, Germany.
@inproceedings{Mirbabaie_Marx_Stieglitz_2019, place={Siegen, Germany}, title={“Show Me Your People Skills” - Employing CEO Branding for Corporate Reputation Management in Social Media}, booktitle={Proceedings of the 14th International Conference on Wirtschaftsinformatik}, author={Mirbabaie, Milad and Marx, J. and Stieglitz, S.}, year={2019} }
Mirbabaie, Milad, J. Marx, and S. Stieglitz. “‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media.” In Proceedings of the 14th International Conference on Wirtschaftsinformatik. Siegen, Germany, 2019.
M. Mirbabaie, J. Marx, and S. Stieglitz, “‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media,” in Proceedings of the 14th International Conference on Wirtschaftsinformatik, 2019.
Mirbabaie, Milad, et al. “‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media.” Proceedings of the 14th International Conference on Wirtschaftsinformatik, 2019.

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