Platform Patterns - Using Proven Principles to Develop Digital Platforms

M. Drewel, L. Özcan, J. Gausemeier, R. Dumitrescu, in: E.G. Carayannis (Ed.), Journal of the Knowledge Economy, Springer, 2021, pp. 519–543.

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Conference Paper | Published | English
Editor
Carayannis, Elias G.
Abstract
Hardly any other area has as much disruptive potential as digital platforms in the course of digitalization. After serious changes have already taken place in the B2C sector with platforms such as Amazon and Airbnb, the B2B sector is on the threshold to the so-called platform economy. In mechanical engineering, pioneers like GE (PREDIX) and Claas (365FarmNet) are trying to get their hands on the act. This is hardly a promising option for small and medium-sized companies, as only a few large companies will survive. Small and medium-sized enterprises (SMEs) are already facing the threat of losing direct consumer contact and becoming exchangeable executers. In order to prevent this, it is important to anticipate at an early stage which strategic options exist for the future platform economy and which adjustments to the product program should already be initiated today. Basically, medium-sized companies in particular lack a strategy for an advantageous entry into the future platform economy. The paper presents different approaches to master the challenges of participating in the platform economy by using platform patterns. Platform patterns represent proven principles of already existing platforms. We show how we derived a catalogue with 37 identified platform patterns. The catalogue has a generic design and can be customized for a specific use case. The versatility of the catalogue is underlined by three possible applications: (1) platform ideation, (2) platform development, and (3) platform characterization.
Publishing Year
Proceedings Title
Journal of the Knowledge Economy
Volume
Volume 12
Page
519-543
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Drewel M, Özcan L, Gausemeier J, Dumitrescu R. Platform Patterns - Using Proven Principles to Develop Digital Platforms. In: Carayannis EG, ed. Journal of the Knowledge Economy. Vol Volume 12. Springer; 2021:519-543. doi:10.1007/s13132-021-00772-3
Drewel, M., Özcan, L., Gausemeier, J., & Dumitrescu, R. (2021). Platform Patterns - Using Proven Principles to Develop Digital Platforms. In E. G. Carayannis (Ed.), Journal of the Knowledge Economy: Vol. Volume 12 (pp. 519–543). Springer. https://doi.org/10.1007/s13132-021-00772-3
@inproceedings{Drewel_Özcan_Gausemeier_Dumitrescu_2021, title={Platform Patterns - Using Proven Principles to Develop Digital Platforms}, volume={Volume 12}, DOI={10.1007/s13132-021-00772-3}, booktitle={Journal of the Knowledge Economy}, publisher={Springer}, author={Drewel, Marvin and Özcan, Leon and Gausemeier, Jürgen and Dumitrescu, Roman}, editor={Carayannis, Elias G. }, year={2021}, pages={519–543} }
Drewel, Marvin, Leon Özcan, Jürgen Gausemeier, and Roman Dumitrescu. “Platform Patterns - Using Proven Principles to Develop Digital Platforms.” In Journal of the Knowledge Economy, edited by Elias G. Carayannis, Volume 12:519–43. Springer, 2021. https://doi.org/10.1007/s13132-021-00772-3.
M. Drewel, L. Özcan, J. Gausemeier, and R. Dumitrescu, “Platform Patterns - Using Proven Principles to Develop Digital Platforms,” in Journal of the Knowledge Economy, 2021, vol. Volume 12, pp. 519–543, doi: 10.1007/s13132-021-00772-3.
Drewel, Marvin, et al. “Platform Patterns - Using Proven Principles to Develop Digital Platforms.” Journal of the Knowledge Economy, edited by Elias G. Carayannis, vol. Volume 12, Springer, 2021, pp. 519–43, doi:10.1007/s13132-021-00772-3.

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