Discursive business model development - Successful positioning in the competitive arena through integrative development of market performance and business

J. Gausemeier, B. Amshoff, ZWF Magazine for Economic Factory Operation 109 (2014) 428–434.

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Journal Article | Published | English
Author
Gausemeier, Jürgen; Amshoff, Benjamin
Publishing Year
Journal Title
ZWF magazine for economic factory operation
Volume
109
Page
428-434
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Gausemeier J, Amshoff B. Discursive business model development - Successful positioning in the competitive arena through integrative development of market performance and business. ZWF magazine for economic factory operation. 2014;109:428-434.
Gausemeier, J., & Amshoff, B. (2014). Discursive business model development - Successful positioning in the competitive arena through integrative development of market performance and business. ZWF Magazine for Economic Factory Operation, 109, 428–434.
@article{Gausemeier_Amshoff_2014, title={Discursive business model development - Successful positioning in the competitive arena through integrative development of market performance and business}, volume={109}, journal={ZWF magazine for economic factory operation}, author={Gausemeier, Jürgen and Amshoff, Benjamin}, year={2014}, pages={428–434} }
Gausemeier, Jürgen, and Benjamin Amshoff. “Discursive Business Model Development - Successful Positioning in the Competitive Arena through Integrative Development of Market Performance and Business.” ZWF Magazine for Economic Factory Operation 109 (2014): 428–34.
J. Gausemeier and B. Amshoff, “Discursive business model development - Successful positioning in the competitive arena through integrative development of market performance and business,” ZWF magazine for economic factory operation, vol. 109, pp. 428–434, 2014.
Gausemeier, Jürgen, and Benjamin Amshoff. “Discursive Business Model Development - Successful Positioning in the Competitive Arena through Integrative Development of Market Performance and Business.” ZWF Magazine for Economic Factory Operation, vol. 109, 2014, pp. 428–34.

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