Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services

K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, M. Weddeling, in: European Conference on Information Systems, Pretoria, South Africa, 2010.

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Conference Paper | English
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Backhaus, Klaus; Becker, Jörg; Beverungen, DanielLibreCat; Frohs, Margarete; Müller, OliverLibreCat; Weddeling, Matthias
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European Conference on Information Systems
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18th European Conference on Information Systems
Conference Location
Pretoria, South Africa
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Backhaus K, Becker J, Beverungen D, Frohs M, Müller O, Weddeling M. Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In: European Conference on Information Systems. Pretoria, South Africa; 2010.
Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., & Weddeling, M. (2010). Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In European Conference on Information Systems. Pretoria, South Africa.
@inproceedings{Backhaus_Becker_Beverungen_Frohs_Müller_Weddeling_2010, place={Pretoria, South Africa}, title={Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services}, booktitle={European Conference on Information Systems}, author={Backhaus, Klaus and Becker, Jörg and Beverungen, Daniel and Frohs, Margarete and Müller, Oliver and Weddeling, Matthias}, year={2010} }
Backhaus, Klaus, Jörg Becker, Daniel Beverungen, Margarete Frohs, Oliver Müller, and Matthias Weddeling. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” In European Conference on Information Systems. Pretoria, South Africa, 2010.
K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, and M. Weddeling, “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services,” in European Conference on Information Systems, Pretoria, South Africa, 2010.
Backhaus, Klaus, et al. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” European Conference on Information Systems, 2010.

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