Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services

K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, M. Weddeling, in: Proceedings of the 18th European Conference on Information Systems, Pretoria, South Africa, 2010.

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Proceedings of the 18th European Conference on Information Systems
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18th European Conference on Information Systems
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Pretoria, South Africa
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Backhaus K, Becker J, Beverungen D, Frohs M, Müller O, Weddeling M. Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In: Proceedings of the 18th European Conference on Information Systems. Pretoria, South Africa; 2010.
Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., & Weddeling, M. (2010). Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services. In Proceedings of the 18th European Conference on Information Systems. Pretoria, South Africa.
@inproceedings{Backhaus_Becker_Beverungen_Frohs_Müller_Weddeling_2010, place={Pretoria, South Africa}, title={Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services}, booktitle={Proceedings of the 18th European Conference on Information Systems}, author={Backhaus, Klaus and Becker, Jörg and Beverungen, Daniel and Frohs, Margarete and Müller, Oliver and Weddeling, Matthias}, year={2010} }
Backhaus, Klaus, Jörg Becker, Daniel Beverungen, Margarete Frohs, Oliver Müller, and Matthias Weddeling. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” In Proceedings of the 18th European Conference on Information Systems. Pretoria, South Africa, 2010.
K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, and M. Weddeling, “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services,” in Proceedings of the 18th European Conference on Information Systems, Pretoria, South Africa, 2010.
Backhaus, Klaus, et al. “Incorporating Willingness-to-Pay Data into Online Recommendations for Value-Added Services.” Proceedings of the 18th European Conference on Information Systems, 2010.

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