Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data

K. Backhaus, J. Becker, D. Beverungen, M. Frohs, O. Müller, M. Weddeling, R. Knackstedt, M. Steiner, Electronic Markets (2010) 131--146.

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Electronic Markets
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2
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131--146
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Backhaus K, Becker J, Beverungen D, et al. Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data. Electronic Markets. 2010;(2):131--146. doi:10.1007/s12525-010-0032-0
Backhaus, K., Becker, J., Beverungen, D., Frohs, M., Müller, O., Weddeling, M., … Steiner, M. (2010). Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data. Electronic Markets, (2), 131--146. https://doi.org/10.1007/s12525-010-0032-0
@article{Backhaus_Becker_Beverungen_Frohs_Müller_Weddeling_Knackstedt_Steiner_2010, title={Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data}, DOI={10.1007/s12525-010-0032-0}, number={2}, journal={Electronic Markets}, author={Backhaus, Klaus and Becker, Jörg and Beverungen, Daniel and Frohs, Margarethe and Müller, Oliver and Weddeling, Matthias and Knackstedt, Ralf and Steiner, Michael}, year={2010}, pages={131--146} }
Backhaus, Klaus, Jörg Becker, Daniel Beverungen, Margarethe Frohs, Oliver Müller, Matthias Weddeling, Ralf Knackstedt, and Michael Steiner. “Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data.” Electronic Markets, no. 2 (2010): 131--146. https://doi.org/10.1007/s12525-010-0032-0.
K. Backhaus et al., “Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data,” Electronic Markets, no. 2, pp. 131--146, 2010.
Backhaus, Klaus, et al. “Enabling Individualized Recommendations and Dynamic Pricing of Value-Added Services through Willingness-to-Pay Data.” Electronic Markets, no. 2, 2010, pp. 131--146, doi:10.1007/s12525-010-0032-0.

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