Triadic relationships in the context of services for animal companions

J. Rötzmeier-Keuper, J. Hendricks, N. Wünderlich, G. Schmitz, Journal of Business Research (2018) 295--303.

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Journal Article | Published | English
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Abstract
Triadic service relationships comprise complex relationships in which not only the customer and provider are involved as partners but also other individuals with caregiving relationships with the customer. A triadic constellation may arise in the context of services for animal companions, for example, when veterinarians provide counsel and treatment to the animal companion and its owner. Through interviews with both owners of animal companions and providers of services for animal companions, this study explores typical constellations and characteristics of the three relationships in this service triad. In line with balance theory, the results show that four distinct types of triadic relationships exist in services for animal companions: the harmonious, the dysfunctional, the challenging, and the doubtful triad. The study highlights the potential conflicts and dynamics in the triads to advise providers on how to address customers depending on the types of triads to which they belong.
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Journal Title
Journal of Business Research
Issue
85
Page
295--303
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Rötzmeier-Keuper J, Hendricks J, Wünderlich N, Schmitz G. Triadic relationships in the context of services for animal companions. Journal of Business Research. 2018;(85):295--303.
Rötzmeier-Keuper, J., Hendricks, J., Wünderlich, N., & Schmitz, G. (2018). Triadic relationships in the context of services for animal companions. Journal of Business Research, (85), 295--303.
@article{Rötzmeier-Keuper_Hendricks_Wünderlich_Schmitz_2018, title={Triadic relationships in the context of services for animal companions}, number={85}, journal={Journal of Business Research}, publisher={Elsevier}, author={Rötzmeier-Keuper, Julia and Hendricks, Jennifer and Wünderlich, Nancy and Schmitz, Gertrud}, year={2018}, pages={295--303} }
Rötzmeier-Keuper, Julia, Jennifer Hendricks, Nancy Wünderlich, and Gertrud Schmitz. “Triadic Relationships in the Context of Services for Animal Companions.” Journal of Business Research, no. 85 (2018): 295--303.
J. Rötzmeier-Keuper, J. Hendricks, N. Wünderlich, and G. Schmitz, “Triadic relationships in the context of services for animal companions,” Journal of Business Research, no. 85, pp. 295--303, 2018.
Rötzmeier-Keuper, Julia, et al. “Triadic Relationships in the Context of Services for Animal Companions.” Journal of Business Research, no. 85, Elsevier, 2018, pp. 295--303.

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