“Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing

T. Reimer, L. Steinhoff, M. Leyer, in: 2020 Winter AMA Conference Proceedings, San Diego, 2020.

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Conference Paper | Published | English
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Reimer, T.; Steinhoff, LenaLibreCat; Leyer, M.
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2020 Winter AMA Conference Proceedings, San Diego
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2020 Winter AMA Conference Proceedings
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San Diego
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Reimer T, Steinhoff L, Leyer M. “Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing. In: 2020 Winter AMA Conference Proceedings, San Diego. ; 2020.
Reimer, T., Steinhoff, L., & Leyer, M. (2020). “Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing. 2020 Winter AMA Conference Proceedings, San Diego. 2020 Winter AMA Conference Proceedings, San Diego.
@inproceedings{Reimer_Steinhoff_Leyer_2020, title={“Dear Stranger, This Looks Good on You”: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing}, booktitle={2020 Winter AMA Conference Proceedings, San Diego}, author={Reimer, T. and Steinhoff, Lena and Leyer, M.}, year={2020} }
Reimer, T., Lena Steinhoff, and M. Leyer. “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing.” In 2020 Winter AMA Conference Proceedings, San Diego, 2020.
T. Reimer, L. Steinhoff, and M. Leyer, “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing,” presented at the 2020 Winter AMA Conference Proceedings, San Diego, 2020.
Reimer, T., et al. “‘Dear Stranger, This Looks Good on You’: The Effect of Ambiguous Interactive Virtual Presence on Store Loyalty in Offline Retailing.” 2020 Winter AMA Conference Proceedings, San Diego, 2020.

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