Linking Customer Value to Customer Share in Business Relationships.
W. Ulaga, A. Eggert, in: F. Golfetto, M. Gibbert (Eds.), Woodside, 2008.
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Book Chapter
Author
Ulaga, Wolfgang ;
Eggert, Andres
Book Editor
Golfetto, Francesca;
Gibbert, Michael
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Book Title
Woodside
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Ulaga W, Eggert A. Linking Customer Value to Customer Share in Business Relationships. In: Golfetto F, Gibbert M, eds. Woodside. ; 2008.
Ulaga, W., & Eggert, A. (2008). Linking Customer Value to Customer Share in Business Relationships. In F. Golfetto & M. Gibbert (Eds.), Woodside.
@inbook{Ulaga_Eggert_2008, title={Linking Customer Value to Customer Share in Business Relationships.}, booktitle={Woodside}, author={Ulaga, Wolfgang and Eggert, Andres}, editor={Golfetto, Francesca and Gibbert, MichaelEditors}, year={2008} }
Ulaga, Wolfgang , and Andres Eggert. “Linking Customer Value to Customer Share in Business Relationships.” In Woodside, edited by Francesca Golfetto and Michael Gibbert, 2008.
W. Ulaga and A. Eggert, “Linking Customer Value to Customer Share in Business Relationships.,” in Woodside, F. Golfetto and M. Gibbert, Eds. 2008.
Ulaga, Wolfgang, and Andres Eggert. “Linking Customer Value to Customer Share in Business Relationships.” Woodside, edited by Francesca Golfetto and Michael Gibbert, 2008.
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