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536 Publications


2009 | Conference Paper | LibreCat-ID: 6347 LibreCat
 

2009 | Conference Paper | LibreCat-ID: 6361 LibreCat
 

2009 | Journal Article | LibreCat-ID: 5558
Determinanten früher Internationalisierung: eine Meta-Analyse.
C. Schwens, R. Kabst, Zeitschrift Für Betriebswirtschaft (ZfB). 79 (2009) 1–26.
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2009 | Journal Article | LibreCat-ID: 5560
How Early Opposed to Late Internationalizers Learn: Experience of Others and Paradigms of Interpretation.
C. Schwens, R. Kabst, International Business Review (IBR) 18 (2009) 509–522.
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2009 | Book Chapter | LibreCat-ID: 7441
Modelling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using PLS
S. Helm, A. Eggert, I. Garnefeld, in: V. Esposito Vinzi, W. Chin, J. Henseler, H. Wang (Eds.), Handbook of Partial Least Squares - Concepts, Methods and Applications, Springer, Berlin, 2009, pp. 515–534.
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2009 | Conference Paper | LibreCat-ID: 7857
Who Owns the Customer? Disentangling Customer Loyalty in Indirect Distribution Channels
A. Eggert, J. Henseler, S. Hollmann, in: Proceedings of the 17th International Colloquium in Relationship Marketing, 2009.
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2009 | Conference Paper | LibreCat-ID: 7869
Customer Referral Programs and Customer Retention – Do Rewards Undermine the Retention Effect?
I. Garnefeld, S. Helm, S. Tax, A. Eggert, in: Proceedings of the 2009 AMA Winter Educators’ Proceedings, 2009.
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2009 | Conference Paper | LibreCat-ID: 7871
Who Owns the Customer? Exploring Customer Loyalty in a Channel Context
A. Eggert, J. Henseler, S. Hollmann, in: Proceedings of the 38th European Marketing Academy (EMAC) Conference, 2009.
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2009 | Journal Article | LibreCat-ID: 5559
Early Internationalization: A Transaction Cost Economics and Structural Embeddedness Perspective.
C. Schwens, R. Kabst, Journal of International Entrepreneurship (JIE). 7 (2009) 323–340.
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2009 | Journal Article | LibreCat-ID: 5561
Internationalisierung junger Technologieunternehmen: Der moderierende Einfluss der „Liabilities of Foreignness.“
M. Baum, C. Schwens, R. Kabst, Zeitschrift Für Betriebswirtschaft (ZfB). 79 (2009) 87–112.
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