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1 Publication


2017 | Book Chapter | LibreCat-ID: 4939
Eggert, A. (2017). Die zwei Perspektiven des Kundenwerts: Darstellung und Versuch einer Integration. In Kundenwert (pp. 41–59). Wiesbaden: Gabler Verlag. https://doi.org/10.1007/978-3-8349-9288-8_2
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