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4 Publications
2020 | Conference Paper | LibreCat-ID: 35660
Kucklick, J.-P., Kamm, M. R., Schneider, J., & vom Brocke, J. (2020). Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores. Proceedings of the 53rd Hawaii International Conference on System Sciences. 53th Annual Hawaii International Conference on System Sciences (HICSS-53).
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2020 | Journal Article | LibreCat-ID: 35662
Kamm, M. R., Kucklick, J.-P., Schneider, J., & vom Brocke, J. (2020). Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1. Information Systems Management, 38(4), 270–286. https://doi.org/10.1080/10580530.2020.1855486
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2014 | Journal Article | LibreCat-ID: 4695
Debortoli, S., Müller, O., & vom Brocke, J. (2014). Comparing business intelligence and big data skills: A text mining study using job advertisements. Business and Information Systems Engineering, (5), 289--300. https://doi.org/10.1007/s12599-014-0344-2
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2014 | Journal Article | LibreCat-ID: 4696
vom Brocke, J., Debortoli, S., Reuter, N., & Müller, O. (2014). How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti. Communications of the Association for Information Systems, 151--167. https://doi.org/10.17705/1CAIS.03407
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