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2 Publications
2022 | Conference Paper | LibreCat-ID: 34317
K. Arslan and M. Trier, “Towards a Process Model for Social Media Marketing,” presented at the ACIS 2022, Melbourne, Australia, 2022.
LibreCat
| Files available
2021 | Conference Paper | LibreCat-ID: 30190
K. Arslan, “A Review on Social Media Channel Choice Determinants in Organizations,” presented at the ECIS 2021, Marrakesh, Marocco, 2021.
LibreCat
| Files available