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4 Publications

2020 | Conference Paper | LibreCat-ID: 35660
Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores
J.-P. Kucklick, M.R. Kamm, J. Schneider, J. vom Brocke, in: Proceedings of the 53rd Hawaii International Conference on System Sciences, 2020.
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2020 | Journal Article | LibreCat-ID: 35662
Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1
M.R. Kamm, J.-P. Kucklick, J. Schneider, J. vom Brocke, Information Systems Management 38 (2020) 270–286.
LibreCat | DOI | Download (ext.)

2014 | Journal Article | LibreCat-ID: 4695
Comparing business intelligence and big data skills: A text mining study using job advertisements
S. Debortoli, O. Müller, J. vom Brocke, Business and Information Systems Engineering (2014) 289--300.
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2014 | Journal Article | LibreCat-ID: 4696
How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti
J. vom Brocke, S. Debortoli, N. Reuter, O. Müller, Communications of the Association for Information Systems (2014) 151--167.
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