Service Awards: Do They Help or Harm in Case of a Service Failure?
C. Cramer, E. Boehm, A. Eggert, (2017).
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Cramer, C;
Boehm, E;
Eggert, A
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2017 AMA Winter Marketing Educators' Conference Proceedings
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Cramer C, Boehm E, Eggert A. Service Awards: Do They Help or Harm in Case of a Service Failure? 2017.
Cramer, C., Boehm, E., & Eggert, A. (2017). Service Awards: Do They Help or Harm in Case of a Service Failure?
@article{Cramer_Boehm_Eggert_2017, series={2017 AMA Winter Marketing Educators’ Conference Proceedings}, title={Service Awards: Do They Help or Harm in Case of a Service Failure?}, author={Cramer, C and Boehm, E and Eggert, A}, year={2017}, collection={2017 AMA Winter Marketing Educators’ Conference Proceedings} }
Cramer, C, E Boehm, and A Eggert. “Service Awards: Do They Help or Harm in Case of a Service Failure?” 2017 AMA Winter Marketing Educators’ Conference Proceedings, 2017.
C. Cramer, E. Boehm, and A. Eggert, “Service Awards: Do They Help or Harm in Case of a Service Failure?” 2017.
Cramer, C., et al. Service Awards: Do They Help or Harm in Case of a Service Failure? 2017.
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