Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).

We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.

724 Publications


2014 | Conference Paper | LibreCat-ID: 46693
@inproceedings{Münkhoff_Eggert_Terho_Haas_Ulaga_2014, title={Salespersons’ solution crafting capability: A knowledge-based perspective}, booktitle={ISBM 2014 Academic Conference, San Francisco, CA}, author={Münkhoff, Eva and Eggert, A. and Terho, H. and Haas, A. and Ulaga, W.}, year={2014} }
LibreCat
 

2014 | Conference Paper | LibreCat-ID: 46694
@inproceedings{Eggert_Haas_Terho_Ulaga_Münkhoff_2014, title={Selling value in business markets: Why a powerful idea often fails}, booktitle={ISBM 2014 Academic Conference, San Francisco, CA}, author={Eggert, A. and Haas, A. and Terho, H. and Ulaga, W. and Münkhoff, Eva}, year={2014} }
LibreCat
 

2014 | Journal Article | LibreCat-ID: 41341
@article{Eggert_Hogreve_Ulaga_Münkhoff_2014, title={Revenue and Profit Implications of Industrial Service Strategies}, volume={17}, DOI={10.1177/1094670513485823}, number={1}, journal={Journal of Service Research}, publisher={SAGE Publications}, author={Eggert, Andreas and Hogreve, Jens and Ulaga, Wolfgang and Münkhoff, Eva}, year={2014}, pages={23–39} }
LibreCat | DOI
 

2013 | Conference Abstract | LibreCat-ID: 21133
@inproceedings{Oertel_Thommes_Walgenbach_2013, title={Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations}, DOI={10.5465/ambpp.2013.11642abstract}, booktitle={Academy of Management Annual Meeting Proceedings}, author={Oertel, Simon and Thommes, Kirsten and Walgenbach, Peter}, editor={Atinc, GucluEditor}, year={2013} }
LibreCat | DOI
 

2013 | Conference Paper | LibreCat-ID: 7732
@inproceedings{Eggert_Thiesbrummel_Deutscher_2013, title={Can service innovations substitute or complement product innovations? The case of German industrial firms}, booktitle={Proceedings of the 20th International Product Development Management Conference}, author={Eggert, A and Thiesbrummel, C and Deutscher, C}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7733
@inproceedings{Eggert_Ulaga_Steiner_Backhaus_2013, title={Increasing Customers’ Willingness to Pay for Hybrid Offerings: The Impact of Price Presentation Formats}, booktitle={Proceedings of the 42nd European Marketing Academy (EMAC) Conference}, author={Eggert, A and Ulaga, W and Steiner, M and Backhaus, K}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7734
@inproceedings{Garnefeld_Münkhoff_Raum_2013, title={Threat and normative appeals to reduce product returns in online retailing – An effective marketing practice?}, booktitle={Proceedings of the 42nd European Marketing Academy (EMAC) Conference}, author={Garnefeld, I and Münkhoff, E and Raum, K}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7735
@inproceedings{Münkhoff_Garnefeld_Bruns_2013, title={How to prolong a sales promotion – Ex-post time extension versus reframing}, booktitle={roceedings of the 42nd European Marketing Academy (EMAC) Conference}, author={Münkhoff, E and Garnefeld, I and Bruns, A}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7736
@inproceedings{Posner _Garnefeld_Eggert_2013, title={Creating Emotional Brand Attachment through the Salesperson’s Brand-Consistent Behavior}, booktitle={Proceedings of the 42nd European Marketing Academy (EMAC) Conference}, author={Posner , T and Garnefeld, I and Eggert, A}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7737
@inproceedings{Steinhoff_Palmatier_2013, title={The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance}, booktitle={Proceedings of the 42nd European Marketing Academy (EMAC) Conference}, author={Steinhoff, L and Palmatier, R. W}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7738
@inproceedings{Eggert_Thiesbrummel_Deutscher_2013, title={Exploring differential effects of product and service innovations on industrial firms’ financial performance}, booktitle={2013 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Thiesbrummel, C and Deutscher, C}, year={2013} }
LibreCat
 

2013 | Journal Article | LibreCat-ID: 5715
@article{Wünderlich_Wangenheim_Bitner_2013, title={High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.}, volume={16}, number={1}, journal={Journal of Service Research}, publisher={SAGE Publications Sage CA: Los Angeles, CA}, author={Wünderlich, Nancy and Wangenheim, Florian V and Bitner, Mary Jo}, year={2013}, pages={3–20} }
LibreCat
 

2013 | Journal Article | LibreCat-ID: 6101
@article{Kabst_Wehner_2013, title={Editorial: Internationales Personalmanagement: Den kulturellen Kontext gestalten}, volume={65}, number={4}, journal={PERSONALquartely}, author={Kabst, Rüdiger and Wehner, M C}, year={2013}, pages={34–39} }
LibreCat
 

2013 | Book Chapter | LibreCat-ID: 6147
@inbook{Weber_Kabst_2013, place={Baden-Baden}, title={Unterstützung von Kommunalverwaltung bei Bürgerbeteiligung}, booktitle={Verwaltungskommunikation - Wissenschaftliche Analyse und praktische Beispiele}, publisher={Nomos}, author={Weber, P and Kabst, Rüdiger}, editor={Hill, HermannEditor}, year={2013}, pages={145–152} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 6271
@inproceedings{Weber_Wehner_Kabst_2013, title={Institutional Determinants of Work-Family Practices: An International Comparative Examination. }, author={Weber, H and Wehner, M and Kabst, Rüdiger}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 6272
@inproceedings{Golubovic_Wehner_Baum_Kabst_2013, title={HR-Praktiken und Innovation: Wie können Wissens- und Technologievorsprünge im Unternehmen generiert werden?}, author={Golubovic, S and Wehner, M and Baum, M and Kabst, Rüdiger}, year={2013} }
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 6274
@inproceedings{Isidor_Wehner_Li_Kabst_2013, title={Institutional Pressures and Interorganizational Imitation: A Quasilongitudinal Analyses of Temporary Work in the UK and Germany}, author={Isidor, R and Wehner, M and Li, C and Kabst, Rüdiger}, year={2013} }
LibreCat
 

2013 | Journal Article | LibreCat-ID: 480
@article{Frick_Simmons_2013, title={The Impact of Individual and Collective Reputation on Wine Prices: Empirical Evidence from the Mosel Valley}, volume={83}, DOI={10.1007/s11573-013-0652-x}, number={2}, journal={Journal of Business Economics}, publisher={Springer}, author={Frick, Bernd and Simmons, Robert}, year={2013}, pages={101–119} }
LibreCat | Files available | DOI
 

2013 | Journal Article | LibreCat-ID: 4851
@article{Garnefeld_Eggert_Helm_Tax_2013, title={Growing existing customers’ revenue streams through customer referral programs}, number={4}, journal={Journal of Marketing}, author={Garnefeld, Ina and Eggert, Andreas and Helm, Sabrina V and Tax, Stephen S}, year={2013}, pages={17--32} }
LibreCat
 

2013 | Journal Article | LibreCat-ID: 4852
@article{Haas_Eggert_Terho_Ulaga_2013, title={Erfolgsfaktor Value-Based Selling—Verkaufen, wenn Kundenorientierung nicht zum Erfolg führt}, number={4}, journal={Marketing Review St. Gallen}, author={Haas, Alexander and Eggert, Andreas and Terho, Harri and Ulaga, Wolfgang}, year={2013}, pages={64--73} }
LibreCat
 

Filters and Search Terms

department=178

Search

Filter Publications

Display / Sort

Citation Style: BibTeX

Export / Embed