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724 Publications
2012 | Journal Article | LibreCat-ID: 5518
@article{Isidor_Schwens_Kabst_Hornung_2012, title={Internationaler Joint Venture Erfolg: Eine Meta-Analyse.}, volume={82}, number={5}, journal={Zeitschrift für Betriebswirtschaft (ZfB).}, author={Isidor, R and Schwens, C and Kabst, Rüdiger and Hornung, F}, year={2012}, pages={539–583} }
LibreCat
2012 | Journal Article | LibreCat-ID: 5519
@article{Steinmetz_Isidor_Bäuerle_2012, title={Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach.}, volume={6}, number={1}, journal={Survey Research Methods}, author={Steinmetz, Holger and Isidor, R and Bäuerle, N}, year={2012}, pages={61–75} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 45750
@inproceedings{Eggert_Garnefeld_Steinhoff_2012, title={The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs}, booktitle={2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago}, author={Eggert, A. and Garnefeld, I. and Steinhoff, Lena}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 45751
@inproceedings{Eggert_Garnefeld_Steinhoff_2012, title={Endowed Status in Hierarchical Loyalty Programs}, booktitle={2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg}, author={Eggert, A. and Garnefeld, I. and Steinhoff, Lena}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 46698
@inproceedings{Garnefeld_Münkhoff_Bruns_2012, title={I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions}, booktitle={2012 AMA Summer Academic Conference, Chicago, IL}, author={Garnefeld, I. and Münkhoff, Eva and Bruns, A.}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 46699
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2012, title={Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award)}, booktitle={2012 AMA Winter Academic Conference, St. Petersburg, FL}, author={Eggert, A. and Münkhoff, Eva and Thiesbrummel, C.}, year={2012} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7746
@inproceedings{Terho_Haas_Eggert_Ulaga_2011, title={‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets}, booktitle={2011 AMA Summer Marketing Educators’ Proceedings}, author={Terho, H and Haas, A and Eggert, A and Ulaga, W}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7747
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2011, title={Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Eggert, A and Münkhoff, E and Thiesbrummel, C}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7802
@inproceedings{Doescher_Hogreve_Eggert_2011, title={Embracing the complexity of recovery management in business-to-business relationships}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Doescher, K and Hogreve, J and Eggert, A}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7803
@inproceedings{Garnefeld_Helm_Eggert_Tax_2011, title={All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Garnefeld, I and Helm, S and Eggert, A and Tax, S}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7804
@inproceedings{Münkhoff_Garnefeld_Bruns_2011, title={Time extension of sales promotions – How do customers react?}, booktitle={Proceedings of the 40th European Marketing Academy (EMAC) Conference}, author={Münkhoff, E and Garnefeld, I and Bruns, A}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7805
@inproceedings{Eggert_Hogreve_Ulaga_Münkhoff_2011, title={Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations}, booktitle={2011 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Hogreve, J and Ulaga, W and Münkhoff, E}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7806
@inproceedings{Eggert_Garnefeld_Steinhoff_2011, title={Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy}, booktitle={2011 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Garnefeld, I and Steinhoff, L}, year={2011} }
LibreCat
2011 | Conference Paper | LibreCat-ID: 7807
@inproceedings{Hunter_Garnefeld_Steinhoff_2011, title={Can Retailers Improve Loyalty by Empowering Consumers?}, booktitle={2011 AMA Winter Marketing Educators’ Conference Proceedings}, author={Hunter, G and Garnefeld, I and Steinhoff, L}, year={2011} }
LibreCat
2011 | Journal Article | LibreCat-ID: 5719
@article{Wünderlich_Schumann_Wangenheim_Holzmüller_2011, title={Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben.}, volume={81}, number={9}, journal={Zeitschrift für Betriebswirtschaft}, publisher={Springer}, author={Wünderlich, Nancy and Schumann, Jan H and Wangenheim, Florian v and Holzmüller, Hartmut H}, year={2011}, pages={977–1001} }
LibreCat
2011 | Misc | LibreCat-ID: 6104
@book{Wehner_Kabst_Kötter_2011, series={Personalquartely}, title={Ausgewogener Prozess}, volume={63(4)}, author={Wehner, M C and Kabst, Rüdiger and Kötter, P M}, year={2011}, pages={22–24}, collection={Personalquartely} }
LibreCat
2011 | Misc | LibreCat-ID: 6106
@book{Wehner_Kabst_2011, series={Personal}, title={Bewerber wertschätzen}, volume={63(6)}, author={Wehner, M C and Kabst, Rüdiger}, year={2011}, pages={22–24}, collection={Personal} }
LibreCat
2011 | Misc | LibreCat-ID: 6107
@book{Kabst_Meifert_Wehner_2011, series={Personalmagazin}, title={Eine vergessene Disziplin}, volume={4}, author={Kabst, Rüdiger and Meifert, M and Wehner, M C}, year={2011}, pages={38–40}, collection={Personalmagazin} }
LibreCat
2011 | Misc | LibreCat-ID: 6108
@book{Kabst_2011, series={Personal}, title={Editorial: Mitarbeiter führen: Ein alter Hut?}, volume={3}, author={Kabst, Rüdiger}, year={2011}, collection={Personal} }
LibreCat
2011 | Book Chapter | LibreCat-ID: 6151
@inbook{Maekelburger_Schwens_Kabst_2011, edition={6}, title={SME International Mode Choice Over Time: Forging a Link Between the Uppsala Model and Transaction Cost Economics}, booktitle={Entrepreneurship in the Global Firm (Progress In International Business Research, Volume 6)}, publisher={Emerald Group Publishing Ltd.}, author={Maekelburger, B and Schwens, C and Kabst, Rüdiger}, editor={Verbeke, A and Tavares-Lehmann, A T and Van Tulder, REditors}, year={2011}, pages={21–49} }
LibreCat