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2 Publications
2005 | Journal Article | LibreCat-ID: 4890
@article{Ulaga_Eggert_2005, title={Relationship Value in Business Markets: The Construct and Its Dimensions}, volume={12}, DOI={10.1300/j033v12n01_04}, number={1}, journal={Journal of Business-to-Business Marketing}, publisher={Informa UK Limited}, author={Ulaga, Wolfgang and Eggert, Andreas}, year={2005}, pages={73–99} }
LibreCat
| DOI
2003 | Journal Article | LibreCat-ID: 4895
@article{Georges_Eggert_2003, title={Key Account Managers’ Role Within the Value Creation Process of Collaborative Relationships}, volume={10}, DOI={10.1300/j033v10n04_01}, number={4}, journal={Journal of Business-to-Business Marketing}, publisher={Informa UK Limited}, author={Georges, Laurent and Eggert, Andreas}, year={2003}, pages={1–22} }
LibreCat
| DOI