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1 Publication
2020 | Journal Article | LibreCat-ID: 41308
L. Steinhoff and R. W. Palmatier, “Commentary: Opportunities and challenges of technology in relationship marketing,” Australasian Marketing Journal, vol. 29, no. 2, pp. 111–117, 2020, doi: 10.1016/j.ausmj.2020.07.003.
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