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1 Publication
2020 | Journal Article | LibreCat-ID: 41308
Steinhoff, Lena, and Robert W. Palmatier. “Commentary: Opportunities and Challenges of Technology in Relationship Marketing.” Australasian Marketing Journal, vol. 29, no. 2, SAGE Publications, 2020, pp. 111–17, doi:10.1016/j.ausmj.2020.07.003.
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