Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).
We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.
1 Publication
2020 | Journal Article | LibreCat-ID: 35662
Kamm, M. R., Kucklick, J.-P., Schneider, J., & vom Brocke, J. (2020). Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1. Information Systems Management, 38(4), 270–286. https://doi.org/10.1080/10580530.2020.1855486
LibreCat
| DOI
| Download (ext.)