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63 Publications
2014 | Journal Article | LibreCat-ID: 41296
Understanding loyalty program effectiveness: managing target and bystander effects
L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 44 (2014) 88–107.
LibreCat
| DOI
L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 44 (2014) 88–107.
2014 | Journal Article | LibreCat-ID: 45595
The impact of burden sharing rules on the voluntary provision of public goods
M. Kesternich, A. Lange, B. Sturm, Journal of Economic Behavior and Organization 105 (2014) 107–123.
LibreCat
| DOI
M. Kesternich, A. Lange, B. Sturm, Journal of Economic Behavior and Organization 105 (2014) 107–123.
2013 | Journal Article | LibreCat-ID: 47907
Pro forma earnings disclosure: the effects of non-GAAP earnings and earnings-before on investors’ information processing
D. Reimsbach, Journal of Business Economics 84 (2013) 479–515.
LibreCat
| DOI
D. Reimsbach, Journal of Business Economics 84 (2013) 479–515.