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63 Publications
2014 | Journal Article | LibreCat-ID: 41296
Steinhoff, L., & Palmatier, R. W. (2014). Understanding loyalty program effectiveness: managing target and bystander effects. Journal of the Academy of Marketing Science, 44(1), 88–107. https://doi.org/10.1007/s11747-014-0405-6
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| DOI
2014 | Journal Article | LibreCat-ID: 45595
Kesternich, M., Lange, A., & Sturm, B. (2014). The impact of burden sharing rules on the voluntary provision of public goods. Journal of Economic Behavior and Organization, 105, 107–123. https://doi.org/10.1016/j.jebo.2014.04.024
LibreCat
| DOI
2013 | Journal Article | LibreCat-ID: 47907
Reimsbach, D. (2013). Pro forma earnings disclosure: the effects of non-GAAP earnings and earnings-before on investors’ information processing. Journal of Business Economics, 84(4), 479–515. https://doi.org/10.1007/s11573-013-0688-y
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| DOI