Mapping Value in Business Markets: An Integrative Framework

A. Eggert, M. Kleinaltenkamp, V. Kashyap, Industrial Marketing Management 79 (2019) 13--20.

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Journal Article | English
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Industrial Marketing Management
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79
Page
13--20
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Eggert A, Kleinaltenkamp M, Kashyap V. Mapping Value in Business Markets: An Integrative Framework. Industrial Marketing Management. 2019;79:13--20.
Eggert, A., Kleinaltenkamp, M., & Kashyap, V. (2019). Mapping Value in Business Markets: An Integrative Framework. Industrial Marketing Management, 79, 13--20.
@article{Eggert_Kleinaltenkamp_Kashyap_2019, title={Mapping Value in Business Markets: An Integrative Framework}, volume={79}, journal={Industrial Marketing Management}, author={Eggert, Andreas and Kleinaltenkamp, Michael and Kashyap, Vishal}, year={2019}, pages={13--20} }
Eggert, Andreas, Michael Kleinaltenkamp, and Vishal Kashyap. “Mapping Value in Business Markets: An Integrative Framework.” Industrial Marketing Management 79 (2019): 13--20.
A. Eggert, M. Kleinaltenkamp, and V. Kashyap, “Mapping Value in Business Markets: An Integrative Framework,” Industrial Marketing Management, vol. 79, pp. 13--20, 2019.
Eggert, Andreas, et al. “Mapping Value in Business Markets: An Integrative Framework.” Industrial Marketing Management, vol. 79, 2019, pp. 13--20.

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