Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares
S. Helm, A. Eggert, I. Garnefeld, in: Handbook of Partial Least Squares, Springer Berlin Heidelberg, Berlin, Heidelberg, 2009, pp. 515–534.
Download
No fulltext has been uploaded.
Book Chapter
| Published
Author
Helm, Sabrina;
Eggert, Andreas;
Garnefeld, Ina
Department
Publishing Year
Book Title
Handbook of Partial Least Squares
Page
515-534
ISBN
LibreCat-ID
Cite this
Helm S, Eggert A, Garnefeld I. Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares. In: Handbook of Partial Least Squares. Berlin, Heidelberg: Springer Berlin Heidelberg; 2009:515-534. doi:10.1007/978-3-540-32827-8_23
Helm, S., Eggert, A., & Garnefeld, I. (2009). Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares. In Handbook of Partial Least Squares (pp. 515–534). Berlin, Heidelberg: Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-540-32827-8_23
@inbook{Helm_Eggert_Garnefeld_2009, place={Berlin, Heidelberg}, title={Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares}, DOI={10.1007/978-3-540-32827-8_23}, booktitle={Handbook of Partial Least Squares}, publisher={Springer Berlin Heidelberg}, author={Helm, Sabrina and Eggert, Andreas and Garnefeld, Ina}, year={2009}, pages={515–534} }
Helm, Sabrina, Andreas Eggert, and Ina Garnefeld. “Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares.” In Handbook of Partial Least Squares, 515–34. Berlin, Heidelberg: Springer Berlin Heidelberg, 2009. https://doi.org/10.1007/978-3-540-32827-8_23.
S. Helm, A. Eggert, and I. Garnefeld, “Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares,” in Handbook of Partial Least Squares, Berlin, Heidelberg: Springer Berlin Heidelberg, 2009, pp. 515–534.
Helm, Sabrina, et al. “Modeling the Impact of Corporate Reputation on Customer Satisfaction and Loyalty Using Partial Least Squares.” Handbook of Partial Least Squares, Springer Berlin Heidelberg, 2009, pp. 515–34, doi:10.1007/978-3-540-32827-8_23.
Google Scholar
ISBN Search