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46 Publications


2024 | Journal Article | LibreCat-ID: 53200
“Look me in the eye, customer”: How do face-to-face interactions in peer-to-peer sharing economy services affect customers’ misbehavior concealment intentions?
E. Ozuna, L. Steinhoff, Journal of Business Research 177 (2024).
LibreCat | DOI
 

2023 | Journal Article | LibreCat-ID: 49157
Putting Data Privacy Regulation into Action: The Differential Capabilities of Service Frontline Interfaces
L. Steinhoff, K.D. Martin, Journal of Service Research 26 (2023) 330–350.
LibreCat | DOI
 

2023 | Conference Paper | LibreCat-ID: 50978
Evaluation of product testing programs as an effective marketing tool - Negative and positive effects of rejections in product testing programs
K. Küpper, I. Garnefeld, L. Steinhoff, in: Proceedings of the 52nd European Marketing Academy Conference (EMAC), Odense, 2023.
LibreCat
 

2023 | Conference Paper | LibreCat-ID: 50975
The Consumerization of Care: How Capitalism Is Co-Opting Solidarity
B. Alberternst, M. Giesler, L. Steinhoff, in: 2023 AMA Winter Marketing Educators’ Conference Proceedings, Nashville, 2023.
LibreCat
 

2023 | Conference Paper | LibreCat-ID: 50979
Customer Misbehavior in the Peer-to-Peer Sharing Economy: The Mixed Role of Face-to-Face Interactions
E. Ozuna, L. Steinhoff, in: Proceedings of the 52nd European Marketing Academy Conference (EMAC), Odense, 2023.
LibreCat
 

2023 | Conference Paper | LibreCat-ID: 50977
Face-to-Face Interactions in Peer-to-Peer Sharing Economy Services: An Effective Barrier to Customer Misbehavior?
E. Ozuna, L. Steinhoff, in: 2023 AMA Winter Marketing Educators’ Conference Proceedings, Nashville, 2023.
LibreCat
 

2022 | Journal Article | LibreCat-ID: 46660
Exploring the customer journey of voice commerce: A research agenda
E. Böhm, A. Eggert, I. Garnefeld, H. Holzmüller, T. Schaefers, L. Steinhoff, D. Woisetschläger, Journal of Service Management 6 (2022) 216–231.
LibreCat
 

2022 | Journal Article | LibreCat-ID: 45721
Commentaries on Relationship Marketing: The Present and Future of Customer Relationships in Services
L. Steinhoff, R.W. Palmatier, K.D. Martin, G. Fox, C.M. Henderson, J.K. Saint Clair, S. Yan, J.-Y. Lee, T. Perko, C.M. Harmeling, Journal of Service Management Research 6 (2022) 2–27.
LibreCat | DOI
 

2022 | Conference Paper | LibreCat-ID: 45737
Theorizing Marketplace Solidarity Systems: From Consumer–Firm Dyads to Structures of Mutual Support
B. Alberternst, L. Steinhoff, A. Eggert, M. Giesler, in: 2022 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2022.
LibreCat
 

2022 | Conference Paper | LibreCat-ID: 45739
How Do I Tell Them? Analyzing Companies' Provision of Rejection Reasons in Product Testing Programs
I. Garnefeld, L. Steinhoff, K. Küpper, in: 2022 AMA Winter Marketing Educators’ Conference Proceedings, Las Vegas, 2022.
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