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554 Publications


2017 | Conference Paper | LibreCat-ID: 5329
Do Companies Really Have to Emphasize the Triple Bottom Line? Analyzing the Effect of Competing Sustainable Market Orientations.
H. Becker-Özcamlica, I. Teßmer, N. Wünderlich, in: Proceedings of the 2017 Winter Marketing Educators’ Conference, 2017.
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2017 | Conference Paper | LibreCat-ID: 5479
The Loyalty Effect of Gift Purchases
A. Eggert, L. Steinhoff, C. Witte, (2017).
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2017 | Conference Paper | LibreCat-ID: 5482 LibreCat
 

2017 | Conference Paper | LibreCat-ID: 5483 LibreCat
 

2017 | Report | LibreCat-ID: 1057
Asymmetric Dominance Effect with Multiple Decoys for Low- and High-Variance Lotteries
O. Sürücü, B. Mir Djawadi, S. Brangewitz, Asymmetric Dominance Effect with Multiple Decoys for Low- and High-Variance Lotteries, Universität Paderborn, 2017.
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2017 | Journal Article | LibreCat-ID: 1062
The revenue potential of product differentiation: Empirical evidence fro the Croation restaurant industry
B. Frick, O. Gergaud, P. Winter, Gastronomy and Tourism 2 (2017) 259-271(13).
LibreCat | Files available | DOI
 

2017 | Conference Paper | LibreCat-ID: 1095 | OA
Towards a Lean Approach for Gamifying Education
T. John, M. Feldotto, P. Hemsen, K. Klingsieck, D. Kundisch, M. Langendorf, in: Proceedings of the 25th European Conference on Information Systems (ECIS), 2017, pp. 2970–2979.
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2016 | Bachelorsthesis | LibreCat-ID: 3308
Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse
R. Breuer, Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse, Universität Paderborn, 2016.
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2016 | Mastersthesis | LibreCat-ID: 3311
Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden
M. Amedick, Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden, Universität Paderborn, 2016.
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2016 | Journal Article | LibreCat-ID: 3318
Pairwise versus Pointwise Ranking: A Case Study
V. Melnikov, E. Hüllermeier, D. Kaimann, B. Frick, Pritha Gupta, Schedae Informaticae 25 (2016).
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