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553 Publications


2017 | Conference Paper | LibreCat-ID: 5479
The Loyalty Effect of Gift Purchases
A. Eggert, L. Steinhoff, C. Witte, (2017).
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2017 | Conference Paper | LibreCat-ID: 5482 LibreCat
 

2017 | Conference Paper | LibreCat-ID: 5483 LibreCat
 

2017 | Report | LibreCat-ID: 1057
Asymmetric Dominance Effect with Multiple Decoys for Low- and High-Variance Lotteries
O. Sürücü, B. Mir Djawadi, S. Brangewitz, Asymmetric Dominance Effect with Multiple Decoys for Low- and High-Variance Lotteries, Universität Paderborn, 2017.
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2017 | Journal Article | LibreCat-ID: 1062
The revenue potential of product differentiation: Empirical evidence fro the Croation restaurant industry
B. Frick, O. Gergaud, P. Winter, Gastronomy and Tourism 2 (2017) 259-271(13).
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2017 | Conference Paper | LibreCat-ID: 1095 | OA
Towards a Lean Approach for Gamifying Education
T. John, M. Feldotto, P. Hemsen, K. Klingsieck, D. Kundisch, M. Langendorf, in: Proceedings of the 25th European Conference on Information Systems (ECIS), 2017, pp. 2970–2979.
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2016 | Bachelorsthesis | LibreCat-ID: 3308
Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse
R. Breuer, Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse, Universität Paderborn, 2016.
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2016 | Mastersthesis | LibreCat-ID: 3311
Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden
M. Amedick, Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden, Universität Paderborn, 2016.
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2016 | Journal Article | LibreCat-ID: 3318
Pairwise versus Pointwise Ranking: A Case Study
V. Melnikov, E. Hüllermeier, D. Kaimann, B. Frick, Pritha Gupta, Schedae Informaticae 25 (2016).
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2016 | Journal Article | LibreCat-ID: 5700
Reflections on Context in Service Research.
C. Voss, H. Perks, R. Sousa, L. Witell, N. Wünderlich, Journal of Service Management 27 (2016) 30–36.
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2016 | Journal Article | LibreCat-ID: 5775
"Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study"
X. Li, R. Peeters, “Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” (2016).
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2016 | Journal Article | LibreCat-ID: 4839
Do customized service packages impede value capture in industrial markets?
M. Steiner, A. Eggert, W. Ulaga, K. Backhaus, Journal of the Academy of Marketing Science (2016) 151--165.
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2016 | Journal Article | LibreCat-ID: 4842
Understanding outcome-based contracts: benefits and risks from the buyers’ and sellers’ perspective
E. Boehm, C. Backhaus, A. Eggert, T. Cummins, Journal of Strategic Contracting and Negotiation (2016) 128--149.
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2016 | Journal Article | LibreCat-ID: 4843
Platform adoption in system markets: The roles of preference heterogeneity and consumer expectations
M. Steiner, N. Wiegand, A. Eggert, K. Backhaus, International Journal of Research in Marketing (2016) 276--296.
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2016 | Journal Article | LibreCat-ID: 4845
Co-management of purchasing and marketing: Why, when and how?
S.M. Wagner, A. Eggert, Industrial Marketing Management (2016) 27--36.
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2016 | Journal Article | LibreCat-ID: 4870
Verantwortung macht Sinn: Corporate Social Responsibility
R. Fahr, Personnel Quarterly Vol. 4 (2016).
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2016 | Journal Article | LibreCat-ID: 4929
Human resource management and radical innovation: a fuzzy-set QCA of US multinationals in Germany, Switzerland, and the UK
U. Backes-Gellner, M. Kluike, K. Pull, M. Schneider, S. Teuber, Journal of Business Economics (2016) 751--772.
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2016 | Journal Article | LibreCat-ID: 4951
Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings.
S. Paluch, N. Wünderlich, Journal of Business Research 69 (2016) 2424--2431.
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2016 | Journal Article | LibreCat-ID: 4967 LibreCat
 

2016 | Conference Paper | LibreCat-ID: 4988
Elements of Organizational Identity and the Role of a Firm’s History
K. Thommes, S. Oertel, in: Academy of Management Proceedings, 2016, p. 13754.
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