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706 Publications


2014 | Journal Article | LibreCat-ID: 5461
Zapkau, F. B., et al. “Foreign Direct Investments and Domestic Employment of German SMEs: The Moderating Effect of Owner-Management.” Journal of Small Business Management (JSBM)., vol. 52, no. 3, 2014, pp. 451–76.
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2014 | Journal Article | LibreCat-ID: 5462
Isidor, R., et al. “Linking Transaction Cost and Social Exchange Theory to Explain Strategic Alliance Performance: A Meta-Analytic Structural Equation Model.” International Journal of Strategic Business Alliances., vol. 3, no. 2, 2014.
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2014 | Journal Article | LibreCat-ID: 5463
Strohmeier, S., and Rüdiger Kabst. “Configurations of E-HRM - An Empirical Exploration.” Employee Relations., vol. 36, no. 4, 2014, pp. 333–53.
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2014 | Journal Article | LibreCat-ID: 5778
Schnedler, Wendelin, and Christoph Vanberg. “Playing Hard to Get: An Economic Rationale for Crowding out of Intrinsically Motivated Behavior.” European Economic Review, 2014.
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2014 | Conference Paper | LibreCat-ID: 46695
Eggert, A., et al. “Service Transition: A Viable Option for Manufacturing Companies with Declining Financial Performance?” 43rd EMAC Annual Conference, Valencia, 2014.
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2014 | Conference Paper | LibreCat-ID: 46692
Kanuri, V., et al. “Service Transition versus Service Infusion: Different Pathways to Success for Service-Oriented Manufacturers?” ISBM 2014 Academic Conference, San Francisco, CA, 2014.
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2014 | Conference Paper | LibreCat-ID: 46693
Münkhoff, Eva, et al. “Salespersons’ Solution Crafting Capability: A Knowledge-Based Perspective.” ISBM 2014 Academic Conference, San Francisco, CA, 2014.
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2014 | Conference Paper | LibreCat-ID: 46694
Eggert, A., et al. “Selling Value in Business Markets: Why a Powerful Idea Often Fails.” ISBM 2014 Academic Conference, San Francisco, CA, 2014.
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2014 | Journal Article | LibreCat-ID: 41341
Eggert, Andreas, et al. “Revenue and Profit Implications of Industrial Service Strategies.” Journal of Service Research, vol. 17, no. 1, SAGE Publications, 2014, pp. 23–39, doi:10.1177/1094670513485823.
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2014 | Journal Article | LibreCat-ID: 4958
Schneider, Martin, and Andreas Eggert. “Embracing Complex Causality with the QCA Method: An Invitation.” Journal of Business Market Management, no. 1, 2014, pp. 312--328.
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2014 | Journal Article | LibreCat-ID: 4957
Wozny, Caroline, and Martin Schneider. “A Matter of Degree: The Continuing Training Gap for Women in Europe.” Socio-Economic Review, no. 2, 2014, pp. 353--379.
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2014 | Book | LibreCat-ID: 45719
Steinhoff, Lena. Loyalitätswirkung des geschenkten bevorzugten Kundenstatus – Eine theoretische und empirisch-experimentelle Analyse. Springer Gabler, 2014, doi:10.1007/978-3-658-06357-3.
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2014 | Book Chapter | LibreCat-ID: 45735
Eggert, A., et al. “How Profound Is the Allure of Endowed Status in Hierarchical Loyalty Programs?” Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1), edited by A. Geyer-Schulz and L. Meyer-Waarden, KIT Scientific Publishing, 2014, pp. 31–36, doi:10.5445/KSP/1000038784/04.
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2014 | Book Chapter | LibreCat-ID: 45736
Steinhoff, Lena, and R. W. Palmatier. “Three Perspectives for Making Loyalty Programs More Effective.” Customer & Service Systems, Special Issue: Customer Empowerment, 1 (1), edited by A. Geyer-Schulz and L. Meyer-Waarden, KIT Scientific Publishing, 2014, pp. 147–52, doi:10.5445/KSP/1000038784/16.
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2014 | Working Paper | LibreCat-ID: 45755
Henderson, C. M., et al. Consequences of Customer Engagement: How Customer Engagement Alters the Effects of Habit-, Dependence-, and Relationship-Based Intrinsic Loyalty, Marketing Science Institute (MSI) Working Paper Series. 2014, pp. 14–121.
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2013 | Conference Abstract | LibreCat-ID: 21133
Oertel, Simon, et al. “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations.” Academy of Management Annual Meeting Proceedings, edited by Guclu Atinc, 2013, doi:10.5465/ambpp.2013.11642abstract.
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2013 | Conference Paper | LibreCat-ID: 7732
Eggert, A., et al. “Can Service Innovations Substitute or Complement Product Innovations? The Case of German Industrial Firms.” Proceedings of the 20th International Product Development Management Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7733
Eggert, A., et al. “Increasing Customers’ Willingness to Pay for Hybrid Offerings: The Impact of Price Presentation Formats.” Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7734
Garnefeld, I., et al. “Threat and Normative Appeals to Reduce Product Returns in Online Retailing – An Effective Marketing Practice?” Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7735
Münkhoff, E., et al. “How to Prolong a Sales Promotion – Ex-Post Time Extension versus Reframing.” Roceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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