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544 Publications


2018 | Conference Paper | LibreCat-ID: 6199
Eggert, Andreas, et al. Are Gift Purchases an Effective Driver of Customer Loyalty? 2018.
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2018 | Journal Article | LibreCat-ID: 8537
Oertel, Simon, and Kirsten Thommes. “History as a Source of Organizational Identity Creation.” Organization Studies, vol. 39, no. 12, 2018, pp. 1709–31, doi:10.1177/0170840618800112.
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2018 | Journal Article | LibreCat-ID: 1063
Stroh-Maraun, Nadja, et al. “More than Skills: A Novel Matching Proposal for Multiplayer Video Games.” Entertainment Computing, vol. 25, Elsevier, 2018, pp. 26–36, doi:10.1016/j.entcom.2017.12.002.
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2018 | Book Chapter | LibreCat-ID: 4928
Schneider, Martin. “Digitalization of Production, Human Capital, and Organizational Capital.” The Impact of Digitalization in the Workplace, edited by Christian Harteis, 2018, pp. 39--52, doi:https://doi.org/10.1007/978-3-319-63257-5_4.
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2018 | Journal Article | LibreCat-ID: 4834
Eggert, Andreas, et al. “Conceptualizing and Communicating Value in Business Markets: From Value in Exchange to Value in Use.” Industrial Marketing Management, 2018, pp. 80--90.
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2018 | Mastersthesis | LibreCat-ID: 3313
Maurer, Alexandra. Kundenbewertungen und Produktnachfrage: Eine ökonomische Analyse. Universität Paderborn, 2018.
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2018 | Journal Article | LibreCat-ID: 5434
Li, C., et al. “The More the Merrier? Immigrant Share and Entrepreneurial Activities. .” Entrepreneurship Theory and Practice. , 2018.
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2018 | Journal Article | LibreCat-ID: 5439
Schneid, M., et al. “Age Diversity and Team Outcomes: A Quantitative Review. .” Journal of Managerial Psychology., 2018.
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2018 | Journal Article | LibreCat-ID: 5441
Isidor, R., et al. “The Impact of Structural and Attitudinal Antecedents on the Instability of International Joint Ventures: The Mediating Role of Asymmetrical Changes in Commitment.” International Business Review (IBR)., 2018.
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2017 | Journal Article | LibreCat-ID: 3307
Frick, Bernd, and Daniel Kaimann. “The Impact of Customer Reviews and Advertisement Efforts on the Performance of Experience Goods in Electronic Markets.” Applied Economics Letters, vol. 24, no. 17, Taylor & Francis, 2017, pp. 1237–40, doi:10.1080/13504851.2016.1270399.
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2017 | Journal Article | LibreCat-ID: 4836
Terho, Harri, et al. “Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action.” Industrial Marketing Management, 2017, pp. 42--55.
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2017 | Journal Article | LibreCat-ID: 4932
Schneider, Martin, and Johanna Flore. “Training and Commitment in a German Manufacturing Company during the Post-2008 Crisis: A Case of Internal Flexicurity.” The International Journal of Human Resource Management, Informa UK Limited, 2017, pp. 1–17, doi:10.1080/09585192.2017.1308413.
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2017 | Journal Article | LibreCat-ID: 4949
Larivière, Bart, et al. “‘Service Encounter 2.0’: An Investigation into the Roles of Technology, Employees and Customers.” Journal of Business Research, no. 79, Elsevier, 2017, pp. 238--246.
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2017 | Conference Paper | LibreCat-ID: 4956
Teßmer, Isabel, et al. “How to Design Successful Gamification in Retail: The Benefits and Pitfalls of Affordances.” Proceedings of the 2017 Frontiers in Service Conference, 2017.
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2017 | Conference Paper | LibreCat-ID: 4987
Klabuhn, Janny, and Kirsten Thommes. “Age Diversity and Its Effects on Team Performance.” Academy of Management Proceedings, no. 1, 2017, p. 15119.
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2017 | Book Chapter | LibreCat-ID: 5005
Garnefeld, Ina, et al. “Retourenmanagement Zur Steigerung Des Kundenwerts.” Kundenwert, 2017, pp. 599--624.
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2017 | Conference Paper | LibreCat-ID: 20493
Krebs, Benjamin Philipp. Talent Management and Workforce Performance: The Too-Much-Potential-Talent-Effect. . 2017.
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2017 | Journal Article | LibreCat-ID: 4837
Payne, Adrian, et al. “The Customer Value Proposition: Evolution, Development, and Application in Marketing.” Journal of the Academy of Marketing Science, no. 4, 2017, pp. 467--489.
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2017 | Journal Article | LibreCat-ID: 4926
Radermacher, Katharina, and Martin Schneider. “Potenzial der Unternehmensarchitektur im Rahmen des Employer Branding. .” PERSONALquaterly, 2017, pp. 10–16.
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2017 | Journal Article | LibreCat-ID: 4933
Wangenheim, Florian v, et al. “Renew or Cancel? Drivers of Customer Renewal Decisions for IT-Based Service Contracts.” Journal of Business Research, no. 79, Elsevier, 2017, pp. 181--188.
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