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2 Publications
2023 | Journal Article | LibreCat-ID: 46642
Digital technology usage as a driver of servitization paths in manufacturing industries
L.K. Harrmann, A. Eggert, E. Böhm, European Journal of Marketing 57 (2023) 834–857.
LibreCat
| DOI
L.K. Harrmann, A. Eggert, E. Böhm, European Journal of Marketing 57 (2023) 834–857.
2006 | Journal Article | LibreCat-ID: 4868
Relationship value and relationship quality: Broadening the Nomological Network of Business-to-Business Relationships.
W. Ulaga, A. Eggert, European Journal of Marketing 40 (2006) 311–327.
LibreCat
| DOI
W. Ulaga, A. Eggert, European Journal of Marketing 40 (2006) 311–327.