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37 Publications
2021 | Journal Article | LibreCat-ID: 41337
@article{Garnefeld_Krah_Böhm_Gremler_2021, title={Online reviews generated through product testing: can more favorable reviews be enticed with free products?}, volume={49}, DOI={10.1007/s11747-021-00770-6}, number={4}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Garnefeld, Ina and Krah, Tabea and Böhm, Eva and Gremler, Dwayne D.}, year={2021}, pages={703–722} }
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 48520
@article{Hubner-Benz_Rudic_Baum_2021, title={How entrepreneur’s leadership behavior and demographics shape applicant attraction to new ventures: the role of stereotypes}, volume={34}, DOI={10.1080/09585192.2021.1893785}, number={11}, journal={The International Journal of Human Resource Management}, publisher={Informa UK Limited}, author={Hubner-Benz, Sylvia and Rudic, Biljana and Baum, Matthias}, year={2021}, pages={2137–2172} }
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41299
@article{Kim_Steinhoff_Palmatier_2020, title={An emerging theory of loyalty program dynamics}, volume={49}, DOI={10.1007/s11747-020-00719-1}, number={1}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Kim, Jisu J. and Steinhoff, Lena and Palmatier, Robert W.}, year={2020}, pages={71–95} }
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41310
@article{Henderson_Steinhoff_Harmeling_Palmatier_2020, title={Customer inertia marketing}, volume={49}, DOI={10.1007/s11747-020-00744-0}, number={2}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Henderson, Conor M. and Steinhoff, Lena and Harmeling, Colleen M. and Palmatier, Robert W.}, year={2020}, pages={350–373} }
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 48524
@article{Hubner-Benz_2020, title={When entrepreneurs become leaders: how entrepreneurs deal with people management}, volume={12}, DOI={10.1504/ijev.2020.105571}, number={2161}, journal={International Journal of Entrepreneurial Venturing}, publisher={Inderscience Publishers}, author={Hubner-Benz, Sylvia}, year={2020} }
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 48521
@article{Rudic_Hubner-Benz_Baum_2020, title={Hustlers, hipsters and hackers: Potential employees’ stereotypes of entrepreneurial leaders}, volume={15}, DOI={10.1016/j.jbvi.2020.e00220}, number={e00220}, journal={Journal of Business Venturing Insights}, publisher={Elsevier BV}, author={Rudic, Biljana and Hubner-Benz, Sylvia and Baum, Matthias}, year={2020} }
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41294
@article{Steinhoff_Arli_Weaven_Kozlenkova_2019, title={Online relationship marketing}, volume={47}, DOI={10.1007/s11747-018-0621-6}, number={3}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Steinhoff, Lena and Arli, Denni and Weaven, Scott and Kozlenkova, Irina V.}, year={2019}, pages={369–393} }
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41309
@article{Eggert_Steinhoff_Witte_2019, title={Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships}, volume={83}, DOI={10.1177/0022242919860802}, number={5}, journal={Journal of Marketing}, publisher={SAGE Publications}, author={Eggert, Andreas and Steinhoff, Lena and Witte, Carina}, year={2019}, pages={115–132} }
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41339
@article{Garnefeld_Eggert_Husemann-Kopetzky_Böhm_2019, title={Exploring the link between payment schemes and customer fraud: a mental accounting perspective}, volume={47}, DOI={10.1007/s11747-019-00653-x}, number={4}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Garnefeld, Ina and Eggert, Andreas and Husemann-Kopetzky, Markus and Böhm, Eva}, year={2019}, pages={595–616} }
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 48515
@article{Hubner-Benz_Baum_Frese_2019, title={Contagion of Entrepreneurial Passion: Effects on Employee Outcomes}, volume={44}, DOI={10.1177/1042258719883995}, number={6}, journal={Entrepreneurship Theory and Practice}, publisher={SAGE Publications}, author={Hubner-Benz, Sylvia and Baum, Matthias and Frese, Michael}, year={2019}, pages={1112–1140} }
LibreCat
| DOI