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45 Publications


2021 | Journal Article | LibreCat-ID: 41338
Salonen A, Terho H, Böhm E, Virtanen A, Rajala R. Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions. Journal of the Academy of Marketing Science. 2021;49(1):139-163. doi:10.1007/s11747-020-00729-z
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2021 | Journal Article | LibreCat-ID: 41337
Garnefeld I, Krah T, Böhm E, Gremler DD. Online reviews generated through product testing: can more favorable reviews be enticed with free products? Journal of the Academy of Marketing Science. 2021;49(4):703-722. doi:10.1007/s11747-021-00770-6
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2021 | Journal Article | LibreCat-ID: 48520
Hubner-Benz S, Rudic B, Baum M. How entrepreneur’s leadership behavior and demographics shape applicant attraction to new ventures: the role of stereotypes. The International Journal of Human Resource Management. 2021;34(11):2137-2172. doi:10.1080/09585192.2021.1893785
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2021 | Working Paper | LibreCat-ID: 29313
Wengerek ST, Uhde A. Share Price Reactions to Tariff Imposition Announcements in the Trump Era – an Event Study of the Trade Conflict.; 2021.
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2020 | Working Paper | LibreCat-ID: 17703
Wengerek ST. Share Price Reactions to Tariff Imposition Announcements in the Trump Era - An Event Study of the Trade Conflict.; 2020.
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2020 | Journal Article | LibreCat-ID: 41299
Kim JJ, Steinhoff L, Palmatier RW. An emerging theory of loyalty program dynamics. Journal of the Academy of Marketing Science. 2020;49(1):71-95. doi:10.1007/s11747-020-00719-1
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2020 | Journal Article | LibreCat-ID: 41310
Henderson CM, Steinhoff L, Harmeling CM, Palmatier RW. Customer inertia marketing. Journal of the Academy of Marketing Science. 2020;49(2):350-373. doi:10.1007/s11747-020-00744-0
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2020 | Journal Article | LibreCat-ID: 48524
Hubner-Benz S. When entrepreneurs become leaders: how entrepreneurs deal with people management. International Journal of Entrepreneurial Venturing. 2020;12(2). doi:10.1504/ijev.2020.105571
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2020 | Journal Article | LibreCat-ID: 48521
Rudic B, Hubner-Benz S, Baum M. Hustlers, hipsters and hackers: Potential employees’ stereotypes of entrepreneurial leaders. Journal of Business Venturing Insights. 2020;15. doi:10.1016/j.jbvi.2020.e00220
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2019 | Journal Article | LibreCat-ID: 29223
Schönhärl K. Steuermoral in Westdeutschland nach dem Zweiten Weltkrieg. Eine diskursanalytische Rekonstruktion. Leviathan. 2019;47(2):169-191. doi:10.5771/0340-0425-2019-2-169
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2019 | Working Paper | LibreCat-ID: 36004
Wengerek ST, Uhde A. Share Price Reactions to Tariff Imposition Announcements in the Trump Era – An Event Study of the Trade Conflict. Paderborn University; 2019.
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2019 | Journal Article | LibreCat-ID: 41294
Steinhoff L, Arli D, Weaven S, Kozlenkova IV. Online relationship marketing. Journal of the Academy of Marketing Science. 2019;47(3):369-393. doi:10.1007/s11747-018-0621-6
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2019 | Journal Article | LibreCat-ID: 41309
Eggert A, Steinhoff L, Witte C. Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships. Journal of Marketing. 2019;83(5):115-132. doi:10.1177/0022242919860802
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2019 | Journal Article | LibreCat-ID: 41339
Garnefeld I, Eggert A, Husemann-Kopetzky M, Böhm E. Exploring the link between payment schemes and customer fraud: a mental accounting perspective. Journal of the Academy of Marketing Science. 2019;47(4):595-616. doi:10.1007/s11747-019-00653-x
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2019 | Journal Article | LibreCat-ID: 48515
Hubner-Benz S, Baum M, Frese M. Contagion of Entrepreneurial Passion: Effects on Employee Outcomes. Entrepreneurship Theory and Practice. 2019;44(6):1112-1140. doi:10.1177/1042258719883995
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2019 | Journal Article | LibreCat-ID: 51320
Alvear R, Haker C. Kritische Systemtheorie und Kritische Theorie sozialer Systeme. Ein Plädoyer für eine fruchtbare Unterscheidung. Leviathan. 2019;47(4):498-513. doi:10.5771/0340-0425-2019-4-498
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2018 | Journal Article | LibreCat-ID: 41340
Garnefeld I, Böhm E, Klimke L, Oestreich A. I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions. Journal of the Academy of Marketing Science. 2018;46(6):1133-1147. doi:10.1007/s11747-018-0600-y
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2018 | Journal Article | LibreCat-ID: 48526
Hubner-Benz S, Baum M. Effectuation, entrepreneurs’ leadership behaviour, and employee outcomes: a conceptual model. International Journal of Entrepreneurial Venturing. 2018;10(4). doi:10.1504/ijev.2018.093917
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2017 | Working Paper | LibreCat-ID: 2250 | OA
Hoppe T, Schanz D, Sturm S, Sureth-Sloane C. What Are the Drivers of Tax Complexity for Multinational Corporations? Evidence from 108 Countries.; 2017. doi:10.2139/ssrn.3046546
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2017 | Journal Article | LibreCat-ID: 9973
Eichwald P, Althoff S, Schemmel R, et al. Multi-dimensional Ultrasonic Copper Bonding – New Challenges for Tool Design. IMAPSource. 2017;Vol. 2017, No. 1.
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