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1657 Publications
2012 | Conference Paper | LibreCat-ID: 7739
@inproceedings{Eggert_Garnefeld_Steinhoff_2012, title={The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs}, booktitle={2012 AMA Summer Marketing Educators’ Proceedings}, author={Eggert, A and Garnefeld, I and Steinhoff, L}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 7740
@inproceedings{Garnefeld_Münkhoff_Bruns_2012, title={I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions}, booktitle={2012 AMA Summer Marketing Educators’ Proceedings}, author={Garnefeld, I and Münkhoff, E and Bruns, A}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 7741
@inproceedings{Eggert_Steiner_Ulaga_Backhaus_2012, title={Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format}, booktitle={Proceedings of the 2012 ISBM Academic Workshop}, author={Eggert, A and Steiner, M and Ulaga, W and Backhaus, K}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 7742
@inproceedings{Ritter_Eggert_2012, title={Dispersion of Market Activities: A Configurational Approach}, booktitle={Proceedings of the 2012 ISBM Academic Workshop}, author={Ritter, T and Eggert, A}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 7743
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2012, title={Growing with Industrial Services - A Configurational Approach}, booktitle={2012 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Münkhoff, E and Thiesbrummel, C}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 7744
@inproceedings{Eggert_Garnefeld_Steinhoff_2012, title={Endowed Status in Hierarchical Loyalty Programs}, booktitle={2012 AMA Winter Marketing Educators’ Proceedings}, author={Eggert, A and Garnefeld, I and Steinhoff, L}, year={2012} }
LibreCat
2012 | Conference Paper | LibreCat-ID: 7745
@inproceedings{Garnefeld_Helm_Eggert_Tax_2012, title={Growing Existing Customers’ Profitability with Customer Referral Programs}, booktitle={2012 AMA Winter Marketing Educators’ Proceedings}, author={Garnefeld, I and Helm, S and Eggert, A and Tax, S}, year={2012} }
LibreCat
2012 | Conference (Editor) | LibreCat-ID: 7763
@book{Ehrig_Engels_Kreowski_Rozenberg_2012, series={LNCS}, title={Graph Transformation - 6th International Conference, ICGT 2012, Bremen, Germany, September 24-29, 2012, Proceedings}, volume={7562}, publisher={Springer}, year={2012}, collection={LNCS} }
LibreCat
2012 | Journal Article | LibreCat-ID: 782
@article{Biermann_Scalia_Choi_Karl_Kellerer_2012, title={CoMP clustering and backhaul limitations in cooperative cellular mobile access networks}, DOI={10.1016/j.pmcj.2012.03.005}, number={5}, journal={Pervasive and Mobile Computing}, author={Biermann, Thorsten and Scalia, Luca and Choi, Changsoon and Karl, Holger and Kellerer, Wolfgang}, year={2012}, pages={662--681} }
LibreCat
| DOI
2012 | Journal Article | LibreCat-ID: 783
@article{Willig_Karl_Kipnis_2012, title={Segment-based packet combining: how to schedule a dense relayer cluster?}, DOI={10.1007/s11276-011-0395-y}, number={2}, journal={Wireless Networks}, author={Willig, Andreas and Karl, Holger and Kipnis, Danil}, year={2012}, pages={199--213} }
LibreCat
| DOI