Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).
We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.
706 Publications
2015 | Conference Paper | LibreCat-ID: 7723
Cramer, C., Böhm, E., & Eggert, A. (2015). Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms. In Proceedings of the 44th European Marketing Academy (EMAC) Conference.
LibreCat
2015 | Conference Paper | LibreCat-ID: 7724
Feider, L., Garnefeld, I., & Böhm, E. (2015). Threatening customers not to return – An effective strategy for online retailers? In Proceedings of the 44th European Marketing Academy (EMAC) Conference.
LibreCat
2015 | Journal Article | LibreCat-ID: 5701
Wünderlich, N., Heinonen, K., Ostrom, A. L., Patricio, L., Sousa, R., Voss, C., & Lemmink, J. (2015). Futurizing” Smart Service: Implications for Service Researchers and Managers. Journal of Services Marketing, 29(6/7), 442–447.
LibreCat
2015 | Journal Article | LibreCat-ID: 5703
Gustafsson, A., Aksoy, L., Brady, M. K., McColl-Kennedy, J. R., Sirianni, N. J., Witell, L., & Wünderlich, N. (2015). Conducting Service Research that Matters. Journal of Services Marketing, 29(6/7), 425–429.
LibreCat
2015 | Journal Article | LibreCat-ID: 5704
Scherer, A., Wünderlich, N., & Von Wangenheim, F. (2015). The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention. MIS Quarterly, 39(1), 177–200.
LibreCat
2015 | Journal Article | LibreCat-ID: 5705
Breugelmans, E., Bijmolt, T. H. A., Zhang, J., Basso, L. J., Dorotic, M., Kopalle, P., … Wünderlich, N. (2015). Advancing Research on Loyalty Programs: A Future Research Agenda. Marketing Letters, 26(2), 127–139.
LibreCat
2015 | Journal Article | LibreCat-ID: 4847
Eggert, A., Steinhoff, L., & Garnefeld, I. (2015). Managing the bright and dark sides of status endowment in hierarchical loyalty programs. Journal of Service Research, 18(2), 210--228.
LibreCat
2015 | Journal Article | LibreCat-ID: 4848
Terho, H., Eggert, A., Haas, A., & Ulaga, W. (2015). How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling. Industrial Marketing Management, 12--21.
LibreCat
2015 | Journal Article | LibreCat-ID: 4849
Eggert, A., Thiesbrummel, C., & Deutscher, C. (2015). Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies? Industrial Marketing Management, 173--183.
LibreCat
2015 | Journal Article | LibreCat-ID: 4871
Djawadi, B. M., & Fahr, R. (2015). “...and they are really lying: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment.” Journal of Economic Psychology, 48, 48–59.
LibreCat
2015 | Book Chapter | LibreCat-ID: 4943
Eggert, A., Haas, A., Ulaga, W., & Terho, H. (2015). Wertbasiertes Verkaufen auf Industriegütermärkten. In Handbuch Business-to-Business-Marketing (pp. 483–495). Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-8349-4681-2_23
LibreCat
| DOI
2015 | Journal Article | LibreCat-ID: 4968
Grund, C., Harbring, C., & Thommes, K. (2015). Public good provision in blended groups of partners and strangers. Economics Letters, 41--44.
LibreCat
2015 | Journal Article | LibreCat-ID: 4969
Thommes, K., Vyrastekova, J., & Akkerman, A. (2015). Behavioral spillovers from freeriding in multilevel interactions. Journal of Behavioral and Experimental Economics, 78--87.
LibreCat
2015 | Book Chapter | LibreCat-ID: 5106
Fahr, R., & Foit, D. (2015). Kleine Unternehmen - kleine Verantwortung? Theorie und Praxis unternehmerischer Verantwortung im Mittelstand. In W. Becker & P. Ulrich (Eds.), BWL im Mittelstand - Grundlagen-Besonderheiten-Entwicklungen" (1st ed., p. Chapter 4.6.1). Stuttgart: W. Kohlhammer-Verlag.
LibreCat
2015 | Journal Article | LibreCat-ID: 5153
Thommes, K., & Oertel, S. (2015). History as a Source of Competitive Advantages. Scandinavian Management Journal, 31, 549–560.
LibreCat
2015 | Journal Article | LibreCat-ID: 5445
Wehner, M. C., Schwens, C., & Kabst, R. (2015). Individual-Level Experience and Organizational-Level Absorptive Capacity: The Special Case of International New Ventures. Journal of Business Economics.
LibreCat
2015 | Journal Article | LibreCat-ID: 5449
Hütt, P., Baum, M., Schwens, C., & Kabst, R. (2015). Foreign Direct Investment Location Choice of Small- and Medium-Sized Enterprises: The Risk of Value Erosion of Firm-Specific Resources. International Business Review.
LibreCat
2015 | Journal Article | LibreCat-ID: 5451
Wolf, S., Weißenberger, B. E., Wehner, M. C., & Kabst, R. (2015). Controllers as Business Partners in Managerial Decision-Making: Attitude, Subjective Norm, and Internal Improvements. Journal of Accounting & Organizational Change.
LibreCat
2015 | Journal Article | LibreCat-ID: 5452
Isidor, R., Schwens, C., & Kabst, R. (2015). Interim Management Utilization, Firm Flexibility and its Impact on Firm Performance. International Journal of Human Resources Development and Management. .
LibreCat
2015 | Journal Article | LibreCat-ID: 5454
Baum, M., Schäfer, M., & Kabst, R. (2015). Modeling the Impact of Advertisement-Image Congruity on Applicant Attraction. Human Resource Management. .
LibreCat