Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).
We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.
706 Publications
2012 | Journal Article | LibreCat-ID: 5515
Wehner, M. C., Giardini, A., & Kabst, R. (2012). Graduates’ Reactions to Recruitment Process Outsourcing: A Scenario-Based Study. Human Resource Management., 51(4), 601–623.
LibreCat
2012 | Journal Article | LibreCat-ID: 5516
Eiche, J., Schwens, C., & Kabst, R. (2012). Greenfield Investment versus Akquisition: Der moderierende Einfluss wahrgenommener institutioneller Unsicherheit bei der Internationalisierung von KMU. . Zeitschrift Für Betriebswirtschaft (ZfB)., 82(3), 143–165.
LibreCat
2012 | Journal Article | LibreCat-ID: 5518
Isidor, R., Schwens, C., Kabst, R., & Hornung, F. (2012). Internationaler Joint Venture Erfolg: Eine Meta-Analyse. Zeitschrift Für Betriebswirtschaft (ZfB)., 82(5), 539–583.
LibreCat
2012 | Journal Article | LibreCat-ID: 5519
Steinmetz, H., Isidor, R., & Bäuerle, N. (2012). Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach. Survey Research Methods, 6(1), 61–75.
LibreCat
2012 | Conference Paper | LibreCat-ID: 46698
Garnefeld, I., Münkhoff, E., & Bruns, A. (2012). I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions. 2012 AMA Summer Academic Conference, Chicago, IL. 2012 AMA Summer Academic Conference, Chicago, IL.
LibreCat
2012 | Conference Paper | LibreCat-ID: 46699
Eggert, A., Münkhoff, E., & Thiesbrummel, C. (2012). Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award). 2012 AMA Winter Academic Conference, St. Petersburg, FL. 2012 AMA Winter Academic Conference, St. Petersburg, FL.
LibreCat
2012 | Conference Paper | LibreCat-ID: 45750
Eggert, A., Garnefeld, I., & Steinhoff, L. (2012). The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs. 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago. 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago.
LibreCat
2012 | Conference Paper | LibreCat-ID: 45751
Eggert, A., Garnefeld, I., & Steinhoff, L. (2012). Endowed Status in Hierarchical Loyalty Programs. 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg. 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7746
Terho, H., Haas, A., Eggert, A., & Ulaga, W. (2011). ‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets. In 2011 AMA Summer Marketing Educators’ Proceedings.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7747
Eggert, A., Münkhoff, E., & Thiesbrummel, C. (2011). Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability? In Proceedings of the 40th European Marketing Academy (EMAC) Conference.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7802
Doescher, K., Hogreve, J., & Eggert, A. (2011). Embracing the complexity of recovery management in business-to-business relationships. In Proceedings of the 40th European Marketing Academy (EMAC) Conference.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7803
Garnefeld, I., Helm, S., Eggert, A., & Tax, S. (2011). All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size. In Proceedings of the 40th European Marketing Academy (EMAC) Conference.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7804
Münkhoff, E., Garnefeld, I., & Bruns, A. (2011). Time extension of sales promotions – How do customers react? In Proceedings of the 40th European Marketing Academy (EMAC) Conference.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7805
Eggert, A., Hogreve, J., Ulaga, W., & Münkhoff, E. (2011). Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations. In 2011 AMA Winter Marketing Educators’ Proceedings.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7806
Eggert, A., Garnefeld, I., & Steinhoff, L. (2011). Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy. In 2011 AMA Winter Marketing Educators’ Proceedings.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7807
Hunter, G., Garnefeld, I., & Steinhoff, L. (2011). Can Retailers Improve Loyalty by Empowering Consumers? In 2011 AMA Winter Marketing Educators’ Conference Proceedings.
LibreCat
2011 | Journal Article | LibreCat-ID: 5719
Wünderlich, N., Schumann, J. H., Wangenheim, F. v, & Holzmüller, H. H. (2011). Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben. Zeitschrift für Betriebswirtschaft, 81(9), 977–1001.
LibreCat
2011 | Misc | LibreCat-ID: 6104
Wehner, M. C., Kabst, R., & Kötter, P. M. (2011). Ausgewogener Prozess (Vol. 63(4), pp. 22–24).
LibreCat
2011 | Misc | LibreCat-ID: 6106
Wehner, M. C., & Kabst, R. (2011). Bewerber wertschätzen (Vol. 63(6), pp. 22–24).
LibreCat
2011 | Misc | LibreCat-ID: 6107
Kabst, R., Meifert, M., & Wehner, M. C. (2011). Eine vergessene Disziplin (Vol. 4, pp. 38–40).
LibreCat